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US – Harrah’s Cherokee Valley River Casino & Hotel starts $275m expansion

By - 3 October 2022

Harrah’s Cherokee Valley River Casino & Hotel held a groundbreaking ceremony to celebrate the commencement of its $275m expansion project.

Expected to reach completion in 2024, the project will create more than 2,500 construction jobs, and over 100 operational positions upon opening. Planned additions include 25,000 square feet of expanded gaming floor, a 296-room hotel tower, 12,000 square-foot rooftop restaurant and more.

Upon completion, the project will introduce new concepts in gaming, lodging, dining, and other services.
25,000 square feet of expanded gaming floor will provide a 50 per cent increase of slot machines, table games and more. New space will include 400 new slot machines,12 additional table games, a 10-table World Series of Poker (WSOP) – poker room and 22 – seat casino center bar featuring 14 tabletop gaming units, eight beer taps, bar top seating and lounge seating.

The ceremony saw remarks from Eastern Band of Cherokee Indians Principal Chief Richard Sneed, and Tribal Casino Gaming Enterprise Chairman, Tommy Lambert, in addition to leadership from Harrah’s Cherokee including Brooks Robinson, Regional Senior Vice President & General Manager, and Lumpy Lambert, General Manager of Harrah’s Cherokee Valley River Casino & Hotel.

“We are thrilled to gather today to see this project commence”, said Lambert. “The completion of this project will further enhance our guests’ experience, economic impact to the region and will demonstrate our commitment to remaining a powerhouse in the entertainment industry across the enterprise.”

Harrah’s Cherokee Valley River first opened its doors to guests on September 28, 2015. With the groundbreaking ceremony closely following its 7th Anniversary, the projects’ commencement is timely to Lambert as he reflected on the growth and success of the company over the last seven years.

“Since opening day we have continued to exceed all expectations set for us,” said Lambert. “This will be our second expansion project since opening, with the first expansion completed back in 2017. We are grateful for the continued support we have received and look forward to welcoming guests to enjoy new experiences in 2024.”

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