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US – Indiana sports bettors demonstrate superior NFL knowledge

By - 4 November 2019

Legal in-casino sports betting has been live in Indiana since early September, and BetRivers.com, in partnership with French Lick Casino, was the first site to launch legal online and mobile sports betting in Indiana on October 3rd.

The hold percentage for retail, mobile and online is significantly lower in Indiana than other states where Rush Street Interactive (RSI) operates legal sports betting. RSI operates BetRivers.com (Indiana and Pennsylvania) and Playsugarhouse.com (Pennsylvania and New Jersey), as well as brick and mortar sportsbooks at French Lick and Rivers Casinos in Pittsburgh, Philadelphia and Schenectady, New York.

The BetRivers sportsbook at French Lick Casino and Resort had a 5.1% hold, which is less than half of what the other three brick and mortar in-casino sportbooks RSI operates have combined, meaning Indiana bettors are winning twice as much in relative terms. Even with online and mobile, the hold was more than 10% lower in Indiana compared to the other sites and apps in RSI’s portfolio.

In particular, NFL betting is where bettors from Indiana show off their knowledge. Bettors in Indiana have had 50% more winning days against the book, when compared to the rest of the online and mobile portfolio of sites operated by RSI.

Matt Stetz, C.O.O. for Rush Street Interactive, commented: “We aren’t surprised that bettors in Indiana know their football. Colts nation is very strong and knowledgeable. We are very curious to see how college basketball will do in the Hoosier state, with it being such a strong and favored tradition in Indiana.”

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