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US – IWG secures contract extension for eInstant games with the Michigan Lottery

By - 22 November 2021

Instant Win Gaming has signed a contract extension with the Michigan Lottery to July 2026 that will see IWG continue to supply its full suite of InstantGames digital eInstants.

“We are very proud of our long-term partnership with the Michigan Lottery, widely regarded as one of the most successful iLottery programmes in the world. In total, this agreement extends the length of our partnership with the Michigan Lottery to a total of ten years from our first launch of games in 2016.

“With this contract extension, we continue our collaboration with the great team at the Michigan Lottery to deliver our highly popular eInstants to their iLottery market,” explained Rhydian Fisher, CEO at IWG.

A provider to the Michigan Lottery since 2016, the Michigan Lottery was the first lottery in the US to integrate with IWG’s InstantRGS, providing its iLottery programme with direct access to IWG’s games.

To date, IWG has provided more than 50 eInstants to the Michigan Lottery, and the company continues to supply additional games on a regular cadence.

Jake Harris, Player Relations Manager for the Michigan Lottery, added: “Since 2016, IWG has been a valuable partner, supplying eInstants that resonate with players and drive engagement.

“We look forward to our continued partnership that will see IWG’s games as a key component of our iLottery programme. The Lottery’s online platform, including IWG games, has helped propel the Lottery to record contributions topping $1bn to the School Aid Fund in each of the last three fiscal years.”

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