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US – JCM supplies bill validators, printers, systems and displays to Hard Rock Hotel & Casino Sacramento

By - 4 October 2019

Hard Rock Hotel & Casino Sacramento at Fire Mountain, the brand’s first Vegas-style casino in California, will open this autumn, fully equipped with products from JCM Global across the casino and around the property.

“We are thrilled to bring our unique brand to the region and deliver authentic experiences that rock when we open our doors in October,” said Mark Birtha, President of Hard Rock Hotel & Casino Sacramento. “Part of that experience means world-class products that directly touch our guests, and we are very pleased to have JCM products play a role in our property.”

JCM has supplied its award-winning iVizion bill validator, Gen5 Thermal Printer, Fuzion peripheral management system, ICB Intelligent Cash Box system, and PromoNet floor-wide couponing system. Additionally, JCM installed its Digital Signage Solutions direct view LED wall in the lobby, which will dynamically communicate the property’s brand to all its guests.

“We are delighted to partner with the Hard Rock Hotel & Casino Sacramento at Fire Mountain to create new and innovative connections with their guests, allowing for the ultimate in player convenience, coupled with the highest possible levels of transaction security,” said Dave Kubajak, SVP of Sales, Marketing & Operations for JCM Global.

JCM’s innovations will be visible to guests immediately upon entering the lobby, where they will be amazed by the stunning picture clarity of the JCM Global Digital Signage Solutions direct view LED wall featuring amazing digital content and images from the gaming floor.

The casino stretches over more than 60,000 square feet with 1,800 slot machines and table game positions.

Each of the property’s gaming devices is protected by iVizion. It features advanced CIS (Contact Image Sensor) technology and is the most secure bill validator in the global gaming industry. When combined with JCM’s ICB, operators can dramatically increase operational efficiency and security across their floor.

JCM’s Gen5 has an incredibly fast CPU and print speed and helps the property’s marketing team connect with both carded and uncarded guests. The GEN5 has the flexibility to print TITO and promotional tickets, as well as various wager tickets and templated promotional coupons through JCM’s innovative Promonet system.

The Fuzion peripheral management system premieres in the California market at the property, and will transform the gaming experience by enabling new transaction types at the gaming machines and enhancing the efficiency of casino operations through real-time peripheral management of the entire casino floor.

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