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US – PointsBet to run retail and remote sports books for Double Eagle in Colorado

By - 30 July 2019

Sportsbook operator PointsBet has entered a multi-year partnership with Double Eagle Hotel and Casino, one of Colorado’s leading casino and hotel destinations.

The partnership will include the launch of both premium retail and mobile sportsbook operations in Colorado, pending legislative approval.

PointsBet and Double Eagle Hotel and Casino will work in tandem to build out a multi-faceted sports entertainment venue centrally located in Cripple Creek, Colorado. The venue will include a sports bar, multi-screen video and odds display wall, additional casino gaming options and on-site viewing parties for major sporting events. The sportsbook operation is contingent upon electoral approval by the Colorado voters in the November 2019 election, and is subject to regulatory approvals from the Colorado Division of Gaming.

“PointsBet is proud to partner with Double Eagle Hotel and Casino in the midst of Colorado’s efforts to legalize sports betting,” commented Johnny Aitken, PointsBet USA’s Chief Executive Officer. “Colorado is a strong and intelligent market hungry for a premium sportsbook and betting experience, and we’re looking forward to introducing new clients to a truly innovative, customer-first experience from start-to-finish.”

PointsBet will bring its best-in-market proprietary technology, modernised and premium brand mentality, expert trading practices and proven growth marketing strategies to Colorado’s eager sports betting market.

“We’ve kept a pulse on the excitement of sports betting in Colorado and are confident that PointsBet is the ideal partner to enhance our customer’s and guests’ sports betting experience,” said Michael Smith, President and CEO of Double Eagle Hotel and Casino. “We’re looking forward to driving additional tourism to the beautiful city of Cripple Creek by attracting a wider audience of sports betting enthusiasts.”

Launched in the United States in January 2019, PointsBet is a rapidly growing sportsbook with unique offerings and a bettor friendly approach. PointsBet has introduced a slew of bettor-first initiatives, including: Good Karma Payouts, which provides bettors relief in the event of unlikely circumstances that sway the fate of the game, Early Payouts, and an exclusive $10,000 gameday guarantee for all NBA and NHL playoff games, as well as the entire MLB and NFL seasons.

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