Operator News
US – Rivers Casino Pittsburgh partners with Pittsburgh Penguins
By Phil - 24 September 2020
Pittsburgh’s sports scene is about to become even more exciting for NHL fans. Rivers Casino, Pittsburgh’s market-leading casino, and BetRivers.com, operated by Pennsylvania’s leading online gaming company Rush Street Interactive, have secured an exclusive multi-year agreement to become the “Official Casino and Official Sportsbook of the Pittsburgh Penguins,” five-time Stanley Cup Champions. The deal includes a branded, hi-tech BetRivers Sportsbook-Style Lounge in PPG Paints Arena.
The announcement was made today by David Morehouse, president and CEO of the Pittsburgh Penguins; Bill Keena, general manager of Rivers Casino Pittsburgh; and Mattias Stetz, chief operating officer of Rush Street Interactive (RSI), the operator of BetRivers.com.
The lounge will feature two rows of luxury seating where sports fans will now be able to watch the Penguins games live, while betting via the BetRivers Pennsylvania app on their personal mobile devices. The new space will be created by removing several rows at the top of section 120 in the lower bowl.
The released renderings* show the look and feel of the sportsbook-style lounge, which will have the same vibe as the popular sportsbook at Rivers Casino, and is created by the same designer, DMAC Architecture of Chicago. Along with the luxury rows of seating, the fun space will feature a bar with seating and club chairs, as well as multiple live-action screens. The new sports bar and lounge at PPG Paints Arena is designed to bring the elevated game-day experience of BetRivers, the market-leading sportsbook and casino, into the arena where the action is actually happening live on the ice.
“This is an exciting extension of our longstanding relationship with Rivers,” said David Morehouse, president and CEO of the Penguins. “The BetRivers Lounge is one of a number of projects we are undertaking at PPG Paints Arena to provide an enhanced and safe fan experience in a post-COVID environment.”
“Rivers Casino Pittsburgh’s proud partnership with the Penguins dates back to our grand opening. Besides ongoing promotions, we partnered with the Lemieux Foundation when table games debuted in 2010, and last year, when we launched the expanded BetRivers Sportsbook, Iceburgh was right by my side,” said Bill Keena, general manager of Rivers Casino Pittsburgh. “The new BetRivers Lounge at PPG Paints Arena takes this longstanding relationship to a whole new level—literally.”
“Pittsburgh is a hockey town and the Penguins have a rich history of success, winning the Stanley Cup on five occasions, most recently with their back-to-back Cups in 2016 and 2017,” said Mattias Stetz, chief operating officer of Rush Street Interactive (RSI), the operator of BetRivers.com. “As two organizations that share a commitment to excellence in providing sports fans with unparalleled experiences, BetRivers.com is proud to be the exclusive sportsbook of this winning franchise and the pride of Pittsburgh.”
The agreement also forges an exclusive marketing partnership that includes Rivers Casino and BetRivers branding and advertising inside the arena.
