Interactive
US – Scientific Games launches Match HQ line of scoreboards
By Phil - 15 July 2019
Scientific Games has launched Match HQ, a range of Scoreboards across American and European sports, that integrates directly with the OpenSports product suite and other sports betting platforms to give bettors real-time data that helps inform betting decisions.
The data, displayed succinctly in a scoreboard widget, includes current score, play-by-play animations, commentary, and in-play team and player statistics.
Scientific Games’ Match HQ is part of the OpenEngage branch of the OpenSports product suite; an end-to-end sportsbook solution accessible to players on mobile, desktop and retail. The launch expands the offering from SG Digital’s Red7 studio, well-known for its innovation in established betting markets like the U.K. Match HQ offers a great fit for the burgeoning U.S. region, presenting live data on some of the market’s biggest sports, including football, basketball, baseball and tennis.
Keith O’Loughlin, SVP Sportsbook for SG Digital (the Company’s interactive division), said: “We’re ramping up our U.S. sports betting presence with the launch of Match HQ under the OpenSports umbrella, and this is a big win. More importantly, we’re shaping the betting experience to be seamless and intuitive for the end user. When punters have this information at their fingertips, it makes for a better experience, plain and simple.”
Match HQ scoreboards are now live with Caesars Entertainment, and the company expects more partners to follow in the coming weeks.
Caption: Keith O’Loughlin
