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US – SG Digital appoints Laura Probert as Chief People Officer

By - 20 November 2020

Scientific Games has appointed Laura Probert, VP Talent from WPP, as Chief People Officer for the company’s digital team.

Reporting to Scientific Games Digital Group CEO, Jordan Levin, and Scientific Games’ global CHRO, Eileen Moore Johnson, Laura will be responsible for the digital business unit’s HR function.

Laura has joined SG Digital from global advertising agency WPP where she was Group VP Talent for outcome media company, Xaxis. Previously, she enjoyed a nine-year spell with Bwin.Party Digital Entertainment, holding various senior positions. In her last role as Global Head of Employee and Organisation Development, she was responsible for performance and employee management, employer branding and the employer value proposition.

Jordan Levin, Group CEO at Scientific Games Digital, commented: “Laura’s extremely experienced in HR management having worked with some of the world’s leading brands and will be a fantastic addition to our team.

“Our people continue to drive the transformation of our technology and products and their well-being has always be one of our key priorities. Laura has exceptional experience in this area and a passion for putting diversity, inclusion and people performance at the heart of business strategy.”

Laura Probert, Chief People Officer at Scientific Games Digital, added: “I’m excited to be joining the digital team at Scientific Games. The company has a strong reputation within the betting and gaming industry and I’m excited to work alongside so many talented and forward-thinking individuals.”

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