Interactive
US – Sports betting gift cards launch in New Jersey and Pennsylvania
By Phil - 6 December 2020
A revolution in how consumers fund their sports betting accounts, Game On™ is a payment card featuring multiple sportsbook brands that allows consumers to easily add funds to their accounts with their favourite sports betting operators. Developed by global branded payments provider, Blackhawk Network and issued by Metabank Member FDIC, the Game On card is now available for purchase and use in New Jersey and Pennsylvania.
Players can use the money associated with a Game On card to fund their accounts with several operators, including FanDuel Sportsbook, DraftKings Sportsbook, BetRivers/PlaySugarHouse Sportsbooks & Casinos, Parx Casino, and others.
According to research1, professional football, basketball and baseball top the list of surveyed players’ favourite sports to bet on each year. With the global sports market expected to grow by nearly a third in the next five years, Game On represents an exciting new funding option for any sports fan. Consumers can share the thrill of sports betting and daily fantasy with friends and family as a gift or treat themselves to some fun while watching their favourite teams.
The popularity of online sports betting and gaming is on the rise. In fact, four in ten respondents to a 2019 survey say that they place online sports bets at least once a week. At its debut, the cards are available for purchase in New Jersey and Pennsylvania at many grocery stores and other leading retailers including: ACME, The Giant Company, Stop and Shop, and Giant Eagle, among others, or online at GetGameOn.com. Game On card purchasers must have a sports betting account with one of the sportsbooks featured on the front of the card.
After purchasing the gift card players need to open the packaging to reveal a card number, CVV and expiry date for online use. They log into any one of the sports betting sites shown on the front of the card to transfer funds into their sports betting account and must be physically located in the state where your account was established in order to bet.
“Perfect for sports betting enthusiasts and gift card lovers alike, the Game On card pairs a fun, digital way to fund sports bets with the convenience of a gift card,” said Brett Narlinger, head of Global Commerce at Blackhawk Network. “People we’ve surveyed who have placed sports bets are clamouring for a payment option that provides increased control of spending and privacy, versus linking personal banking information when funding their sportsbook account. Our new Game On card helps address those concerns.”
According to research1, security, privacy and the ability to manage funds are all major concerns for surveyed players in how they currently fund their accounts. The Game On card can offer security and privacy for a player, and be used as a tool to control spending, since players can use the card to hold their desired amount of funds.
This innovative way to fund sports bets will become available in additional states, subject to applicable law and state approval. For more information or to purchase an egift, visit GetGameOn.com.
