Supplier News
US – US Integrity partners with Oneida Nation to ensure betting integrity
By Phil - 8 February 2022
US Integrity announced a groundbreaking partnership with the Oneida Nation. On 30 November 2021, Oneida Casino opened its sportsbook operation inside the tribe’s main casino near Green Bay Austin Straubel International Airport. This marks the first legal sports wagering operation in the state of Wisconsin, the 29th state to legalize some form of sports betting. Oneida Casino executives spent several years navigating hurdles to lead Wisconsin in the offering of regulated sports betting
Oneida Casino currently has five separate locations offering gaming in the Green Bay area. Sports fans will now be able to wager legally on the games before heading to the stadium with the current sportsbook location situated less than 15 minutes away from Lambeau Field.
“We are extremely excited to be working with U.S. Integrity as we roll out regulated sports betting across multiple channels and properties,” says Fawne Rasmussen, Oneida’s Assistant General Manager-Profits. “The identification of anomalies in real-time will play a pivotal role in proactively detecting potentially suspicious wagering activity.”
USI will provide integrity monitoring services via its proprietary dashboard to Oneida Casino. USI conducts analysis across dozens of data sets to proactively identify irregular contest-level, officiating and wagering patterns.
“U.S. Integrity is proud to partner with Oneida and assist in their expansion of regulated sports wagering in Wisconsin,” says Matthew Holt, USI’s CEO & co-founder. He continued, “USI’s mission is to provide conflict-free, best in class insights and compliance solutions to our clients. “We are looking forward to working with the exceptional team at Oneida. All of our partners are committed to the highest integrity standards and they are no exception. These types of partnerships help ensure sports betting integrity and strengthen the unique and proprietary anomaly detection tools we have developed at U.S. Integrity.”
