William Hill US has announced the acquisition of CG Technology, following last week’s approval from Nevada. Beginning today, William Hill now operates four additional sportsbooks, further expanding its footprint on the iconic Las Vegas Strip.
William Hill branded sports books are open at The Venetian Resort, The Palazzo Resort, The Cosmopolitan of Las Vegas, and Silverton in Las Vegas. New offerings include self-service kiosks, an expanded wagering menu featuring LIVE InPlay Wagering on the app and over the counter, and rewards club offers.
“William Hill has long been the leading sports book operator in Nevada. This acquisition further expands our footprint, giving us a bigger presence on the Las Vegas Strip at several world-renowned resorts,” said Joe Asher, CEO of William Hill US. “It’s a very exciting time for our company as we continue to grow and introduce our offerings to new customers.”
William Hill US currently operates 124 race and sports book locations across the state of Nevada, along with its mobile sports betting app.