SPORTS BETTING
US – Wisconsin to become Kambi’s 22nd state with Potawatomi Casinos Wisconsin launch
By Phil - 6 March 2023
Kambi Group has signed a multi-channel sportsbook partnership with Potawatomi Casinos & Hotels, a multi-property operator with locations in Milwaukee and Carter, Wisconsin.
The multi-year agreement will see Potawatomi Hotel & Casino open the first sportsbook in Milwaukee, Wisconsin, which is set to become Kambi’s 22nd live US state, featuring 20 self-service kiosks along with additional kiosks at a second location, Potawatomi Carter Casino Hotel, in northern Wisconsin.
Kambi’s full suite of high-performance sports betting technology and services will be available to customers for Potawatomi Casino Hotel’s initial retail sportsbook launch, followed by an on-premises mobile launch, including live odds boards and Bring Your Own Device (BYOD) technology.
Potawatomi Casinos & Hotels is owned and operated by the Forest County Potawatomi Community and attracts millions of visitors annually.
Kristian Nylén, Kambi Chief Executive Officer and Co-Founder, said: “We are proud to partner with Potawatomi Casinos & Hotels, a deal which further strengthens Kambi’s strong relationship with tribal casino operators and expands our footprint across the United States. Potawatomi Casinos & Hotels has some of the premier entertainment destinations in the Midwest, and we look forward to bringing them and their customers our award-winning sports betting technology.”
Dominic Ortiz, CEO and General Manager of Potawatomi Casinos & Hotels, said: “Potawatomi Casinos & Hotels is pleased to partner with Kambi, a global leader in sports betting technology. Kambi’s proven track record will be beneficial as we introduce this new gaming amenity to our millions of annual visitors from throughout the region.”
