Interactive
Genius Sports strikes new agreement with Plucky to provide gamification partners with cash league capabilities
By Phil - 14 June 2024
Genius Sports has struck a new partnership with Plucky to power a new cash league interface for its gamification partners worldwide.
A regulated operator in the UK, Plucky provides a unique UX, KYC and payment pooling platform to engage and retain players in any game, on any event. This partnership will include The Telegraph’s Fantasy Football game covering the 2024/25 Premier League season which will feature cash league capabilities, enabling thousands of players to compete for weekly, monthly and season long prizes in both private and public leagues.
“We are delighted to be working with Genius Sports to deliver a regulated cash option to all players” said Sebastian Lewis, Chief Executive at Plucky. “Our joint technology will allow fans worldwide to choose to play for money with friends and family in private or test themself against the best in public competitions, giving them a new way to engage and interact with the game.”
“Our partnership with Plucky enables us to provide both private and public cash leagues across any number of our free-to-play games,” said Judd Goldstein, Head of Sports Fan Engagement, EMEA at Genius Sports. “We can enable our partners to implement this functionality into their games with ease, while Plucky.com takes care of the regulatory and payment requirements associated with cash leagues.” The Telegraph Fantasy Football Euros Edition 2024 game is now live to play with the official Plucky Paid Leagues function.
