Pacific Pearl Casino to open in Papua New Guinea with 100 slots and 20 tables

Pacific Pearl Casino is set to open in Papua New Guinea, when it will become the first casino on the island for almost two decades.
Phil Martin

Phil Martin

Editor, G3 Newswire

World Cup 2026

4 HOURS AGO

·

4 MIN READ

Where does iGaming demand go during a World Cup?

Blask Index, Blask's real-time measure of search-driven demand for iGaming brands, tells a more uneven story: demand rose by double digits in most tracked countries, but the size of the move, and the day it happened, had almost nothing to do with match importance.
Sportradar extends EuroLeague Basketball rights deal to 2031

1 HOURS AGO

·

2 MIN READ

Sportradar extends EuroLeague Basketball rights deal to 2031

Sportradar has agreed a multi-year extension of its partnership with Euroleague Basketball, securing exclusive global distribution of official data and audiovisual betting rights through 2031.
AGS Introduces the Glō cabinet

August 26, 2026

·

2 MIN READ

AGS introduces the Glō cabinet family

AGS, a global gaming supplier of high-performing slot, table, and interactive products, has introduced Glō UR43, a new video cabinet family built around the interaction of light, shape, and surface. Glō UR43, the first model in the family, will make its public debut at G2E 2026.
Encore Boston Harbor

August 25, 2026

·

2 MIN READ

Workers at Encore Boston Harbor to strike and demand fair pay

Over 1,300 workers at Encore Boston Harbor, represented by Teamsters Local 25 and UNITE HERE Local 26, have voted overwhelmingly to authorize a strike. Local 25 represents 211 workers in the warehouse, horticulture, and floral departments, as well as workers in the call center, cage cashiers, limo drivers and dispatchers,
Jungle Trail Roulette is the first release from the Amusnet/Imagine Live collab

August 25, 2026

·

3 MIN READ

Imagine Live and Amusnet launch first Live Casino collaboration for the Romanian market

 Imagine Live, live casino's fastest-growing premium provider, has launched its latest live roulette experience, Jungle Trail Roulette 2000x, in partnership with Amusnet, bringing a new locally tailored experience to the Romanian market.
BOYLE Sports is the betting partner of Nottingham Forest

August 25, 2026

·

2 MIN READ

BOYLE Sports named an Official Betting Partner of Nottingham Forest

BOYLE Sports has announced a new partnership with Nottingham Forest, becoming an Official Betting Partner of the club.
JCM's digital install at Soaring Eagle

August 25, 2026

·

2 MIN READ

JCM enhances the guest experience at Soaring Eagle Casino & Resort with Digital Signage Solution installation

The guest experience is flying high at Soaring Eagle Casino & Resort with another Digital Signage Solution (DSS) installation from JCM Global (JCM). This latest installation features an LED wall that elevates the guest experience, creating a dynamic visual focal point above one of the casino floor’s exciting bar destinations.The

August 21, 2026

·

9 MIN READ

Merkur Group announces the passing of Paul Gauselmann

Paul Gauselmann, founder and decades-long charismatic leader of the Merkur Group, passed away on 21 August at the age of 91. This is an obituary for one of the last patriarchs of the postwar era - a courageous fighter with grand visions, a proud father, (great-)grandfather and husband.The news of

August 24, 2026

·

3 MIN READ

Evoplay strikes divine gold with new release Olympus Gold Rush

Evoplay has ascended to the peak of Mount Olympus with Olympus Gold Rush, its latest 4x3 slot from Evoplay Studios, bringing together a pantheon of Greek gods, jackpot-fuelled gameplay and a wealth of bonus features.

August 24, 2026

·

3 MIN READ

UK’s black market to take £800m in bets across the new Premier League season

The illegal gambling black market is expected to take up to £800m in bets across the new Premier League season, with around £20m staked with criminal gambling operators over the opening weekend alone.

August 24, 2026

·

1 MIN READ

Interblock Gaming appoints Kristin Bisignano as Chief People & Culture Officer

Interblock Gaming has appointed Kristin Bisignano as Chief People & Culture Officer, a pivotal moment as the company looks to evolve its Human Resources function into a true People & Culture organisation.Bisignano brings more than 20 years of experience in people leadership, most recently serving as Deputy CHRO for one
Operator News

Operator News

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Grand Lisboa Palace

August 26, 2026

·

4 MIN READ

Lack of satellite casinos continues to drive revenue comparisons down for SJM

Macau operator SJM Holdings saw its revenues fall by 18.5 per cent over the last six months year-on-year to HK$12,084m, as the lack of contributions from satellite casinos bit hard, resulting in a market shareof 9.8 per cent.
Phil Martin

Phil Martin

Editor, G3 Newswire

Pacific Pearl Casino

August 26, 2026

·

1 MIN READ

Pacific Pearl Casino to open in Papua New Guinea with 100 slots and 20 tables

Pacific Pearl Casino is set to open in Papua New Guinea, when it will become the first casino on the island for almost two decades.
The Plaza has opened a High Limit Slots room

August 26, 2026

·

3 MIN READ

Plaza Hotel & Casino unveils high-limit slots room in Downtown Las Vegas

The Plaza Hotel & Casino in downtown Las Vegas is celebrating the official grand opening of its new High Limit Slots Room.
Live tables have launched at Gateway Casinos Sudbury

August 26, 2026

·

2 MIN READ

Gateway Casinos Sudbury launches live tables

Gateway Casinos & Entertainment has launched live table games at Gateway Casinos Sudbury, becoming the first gaming facility in the Greater Sudbury market to offer live dealer table games. The expansion introduces six gaming tables and creates approximately 24 new jobs, a significant investment in Greater Sudbury’s entertainment and hospitality

August 25, 2026

·

2 MIN READ

PAGCOR to launch app to protect online gaming players

The Philippine Amusement and Gaming Corporation (PAGCOR) will launch an application that will enable online gaming players to use only licensed and regulated platforms, the agency told the House of Representatives on Monday, August 24.

August 25, 2026

·

2 MIN READ

SkyCity rejects two takeover proposals

New Zealand operator SkyCity Entertainment has received two takeover bids: one from global investment giant Oaktree Capital Management and one believed to be from Iris Capital, the owner of Casino Canberra and Alice Spring’s Lasseters Hotel Casino in Australia

August 25, 2026

·

2 MIN READ

Workers at Encore Boston Harbor to strike and demand fair pay

Over 1,300 workers at Encore Boston Harbor, represented by Teamsters Local 25 and UNITE HERE Local 26, have voted overwhelmingly to authorize a strike. Local 25 represents 211 workers in the warehouse, horticulture, and floral departments, as well as workers in the call center, cage cashiers, limo drivers and dispatchers,

August 24, 2026

·

3 MIN READ

Five million people have stopped accessing betting platforms in Brazil

More than five million Brazilians are currently prevented from accessing authorised betting platforms through a combination of self-exclusion and government imposed restrictions, according to figures from the Ministry of Finance.
Interactive

Interactive

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World Cup 2026

4 HOURS AGO

·

4 MIN READ

Where does iGaming demand go during a World Cup?

Blask Index, Blask's real-time measure of search-driven demand for iGaming brands, tells a more uneven story: demand rose by double digits in most tracked countries, but the size of the move, and the day it happened, had almost nothing to do with match importance.
Lewis Pek

Lewis Pek

Managing Director, G3 Newswire

LATEST UPDATES
Atucha Strategic Advisory and MentorBet form a strategic alliance

August 26, 2026

·

3 MIN READ

Atucha Strategic Advisory and MentorBet form a strategic alliance for the Mexican market

Atucha Strategic Advisory (ASA) and MentorBet, the consultancy arm of Grupo Oklahoma, have formed a strategic alliance to develop the Mexican betting and gaming market. Antonio Lara will head MentorBet's
Jorge Morales has joined Games Valley

August 26, 2026

·

2 MIN READ

Games Valley appoints former Aristocrat and Pariplay exec as first Director of Americas

Games Valley has once again strengthened its team, this time with the appointment of former Aristocrat Interactive and Pariplay executive Jorge L Morales as the company’s first Director of Americas.
Michigan Lottery extends deal with IWG

August 26, 2026

·

2 MIN READ

IWG and the Michigan Lottery sign new six-year contract

Instant Win Gaming (IWG), a leading supplier of eInstant games to NASPL and WLA-member lotteries, today announced a new six-year contract with the Michigan Lottery. Under the agreement, IWG will
CTi Interactive is live with Stoixman

August 25, 2026

·

2 MIN READ

CT Interactive goes live with Stoiximan in Greece

CT Interactive has achieved another major milestone in its European growth strategy with the successful launch of its premium gaming portfolio on Stoiximan, the leading online gaming operator in Greece.

August 25, 2026

·

3 MIN READ

Imagine Live and Amusnet launch first Live Casino collaboration for the Romanian market

 Imagine Live, live casino's fastest-growing premium provider, has launched its latest live roulette experience, Jungle Trail Roulette 2000x, in partnership with Amusnet, bringing a new locally tailored experience to the Romanian market.

August 25, 2026

·

2 MIN READ

Booming Games strengthens African footprint with KingMakers partnership

Booming Games has announced a strategic partnership with KingMakers, one of Africa's leading sports betting and gaming platforms.

August 25, 2026

·

2 MIN READ

Evoplay content goes live with efbet in major Bulgaria rollout

Evoplay has partnered with Bulgarian operator efbet, bringing a selection of its top-performing titles to one of the country’s leading gaming brands.

August 25, 2026

·

2 MIN READ

Gaming Corps lets the pigs loose in 3 Pigs Instant Blitz

Gaming Corps has brought two of its standout creations crashing together in 3 Pigs Instant Blitz, sending the studio’s most successful franchise into the quick-fire world of Instant Blitz for the first time.
Sports Betting

Sports Betting

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Sportradar extends EuroLeague Basketball rights deal to 2031

1 HOURS AGO

·

2 MIN READ

Sportradar extends EuroLeague Basketball rights deal to 2031

Sportradar has agreed a multi-year extension of its partnership with Euroleague Basketball, securing exclusive global distribution of official data and audiovisual betting rights through 2031.
Lewis Pek

Lewis Pek

Managing Director, G3 Newswire

Midnite has appointed Dale Tang

August 25, 2026

·

3 MIN READ

Midnite appoints former FanDuel Canada exec Dale Tang as new General Manager for Canada

Midnite, the hyper-growth UK sportsbook and casino operator, has named Dale Tang as its new General Manager, Canada, strengthening the operator’s North American expertise as it continues to pursue its ambition of becoming a tier-1 operator in global markets.

August 25, 2026

·

2 MIN READ

Altenar appoints Giannis Papakonstantinou as Director of Sportsbook Product

Altenar has strengthened its sportsbook product leadership team with the promotion of Giannis Papakonstantinou to Director of Sportsbook Product.
BOYLE Sports is the betting partner of Nottingham Forest

August 25, 2026

·

2 MIN READ

BOYLE Sports named an Official Betting Partner of Nottingham Forest

BOYLE Sports has announced a new partnership with Nottingham Forest, becoming an Official Betting Partner of the club.
Golden Race has teamed up with QTech

August 25, 2026

·

3 MIN READ

QTech strengthens its elite suite with GoldenRace’s virtual portfolio

QTech, a leading game aggregator for all emerging markets, has signed its latest provider partnership with GoldenRace, enabling its platform customers to access the supplier’s innovative range of virtual sports, alongside a wider variety of numbers and crash games, and a new series of complementary slots.

August 25, 2026

·

2 MIN READ

Betable selects Delasport to power its global Sportsbook

Betable, the technology-led iGaming platform provider, has partnered with Delasport, a leading Sportsbook provider, to strengthen its sportsbook capabilities and support operators launching and scaling betting brands across regulated international markets.

August 24, 2026

·

3 MIN READ

Cantor Fitzgerald adds institutional block trading to prediction markets

Cantor Fitzgerald, a premier global investment bank and part of the Cantor Fitzgerald group of companies, has announced the launch of institutional trading for prediction markets, becoming one of the first full-service investment banks to provide institutional clients with access to block trading in event contracts on a CFTC-regulated exchange.

August 24, 2026

·

3 MIN READ

The CFTC Chair should listen to CME CEO Terry Duffy on the dangers of unregulated gambling prediction markets

Dennis Kelleher, Co-Founder, President, and CEO of Better Markets, has said the Commodity Futures Trading Commission’s Innovation Advisory Committee should listen to CME Group CEO Terrance Duffy’s concerns over the dangers of unregulated gambling prediction markets.

August 24, 2026

·

3 MIN READ

Betway launches star-studded global marketing campaign: Betway Clubhouse

Betway, owned by Super Group Limited, has launched its new Betway Clubhouse global integrated marketing campaign.

August 24, 2026

·

2 MIN READ

David Bentley signs one-year deal with Fairplay

Fairplay has signed former Spurs, Blackburn and England international David Bentley as an ambassador on an exclusive one-year deal. 
Esports

Esports

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BETER is all set for Virginia

August 25, 2026

·

3 MIN READ

BETER reaches tenth US state with Virginia Vendor Registration license

BETER, the award-winning provider of live streams, live data, and odds for esports and sports, has expanded its US footprint into a tenth state after being granted Vendor Registration license to supply its exclusive content to operators in the Commonwealth of Virginia.
Phil Martin

Phil Martin

Editor, G3 Newswire

Valetta Malta

August 14, 2026

·

1 MIN READ

Thunderpick World Championship returns to Malta with US$1m prize pool

Thunderpick has confirmed that the Thunderpick World Championship Finals 2026 will take place at BLAST Studios Malta from October 14-18.
Lewis Pek

Lewis Pek

Managing Director, G3 Newswire

OG Esports Returns to The International: Filipino Roster Ready to Fight for the Aegis

August 11, 2026

·

2 MIN READ

OG Esports Returns to The International: Filipino Roster Ready to Fight for the Aegis

In 2018 and 2019, OG Esports became the first organisation to win The International back-to-back, cementing its place in esports history.
Lewis Pek

Lewis Pek

Managing Director, G3 Newswire

DATA.BET launches eSports with Hollywoodbets

August 07, 2026

·

2 MIN READ

DATA.BET brings Esports betting to Hollywoodbets

DATA.BET, a leading sportsbook solution supplier, has signed a new partnership with Hollywoodbets, South Africa's most prominent sports and entertainment betting operator.
Phil Martin

Phil Martin

Editor, G3 Newswire

BETBY launches ePadel Tennis and eSumo

August 05, 2026

·

3 MIN READ

BETBY launches two brand-new titles: ePadel Tennis and eSumo

BETBY has expanded its award-winning proprietary esports feed, Betby Games, with the launch of two brand-new titles: ePadel Tennis and eSumo.
Phil Martin

Phil Martin

Editor, G3 Newswire

July 29, 2026

·

2 MIN READ

HyperCon 2026 aims to establish Sri Lanka as South Asia’s next esports hub

HyperCon 2026 will take place in Colombo on August 1 and 2, bringing together Sri Lanka's gaming, esports and digital entertainment communities for what organisers expect to be one of the country's largest events of its kind.

July 16, 2026

·

3 MIN READ

PandaScore powers Thrillzz esports expansion

PandaScore, the award-winning provider of esports odds, stats and betting products, has signed a partnership with Thrillzz, the US social sportsbook built by Geckos Games.

July 16, 2026

·

2 MIN READ

Esportes Gaming Brasil Group receives unprecedented three-brand nomination for Reclame Aqui Awards 2026

The three brands operated by Esportes Gaming Brasil (EGB) have all been shortlisted for the Reclame Aqui Awards 2026, one of Brazil's leading awards recognising excellence in corporate reputation and customer relationships.

July 14, 2026

·

2 MIN READ

IC strikes multi-year BLAST partnership

Competitive entertainment company BLAST has named IC as the Official Online Trading Partner of BLAST Premier and BLAST Slam, marking the online trading brand's entry into global esports.
Supplier News

Supplier News

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DRGT is attending G2E Las Vegas

7 HOURS AGO

·

4 MIN READ

DRGT to present player-first, live-tested systems and jackpot technology at G2E

DR Gaming Technology (DRGT) returns to Booth 4405 at The Venetian Expo for the 2026 edition of G2E Las Vegas, where it will showcase how its casino management, cashless, player engagement and jackpot technologies are increasingly working together to deliver a genuinely player-first casino ecosystem.
Phil Martin

Phil Martin

Editor, G3 Newswire

LATEST UPDATES

August 26, 2026

·

2 MIN READ

GLI earns official regulatory listing in Uzbekistan

Gaming Laboratories International (GLI) has been officially listed by Uzbekistan’s regulatory authority, the National Agency of Perspective Projects of the Republic of Uzbekistan (NAPP), among the laboratories whose testing and

August 26, 2026

·

2 MIN READ

AGS introduces the Glō cabinet family

AGS, a global gaming supplier of high-performing slot, table, and interactive products, has introduced Glō UR43, a new video cabinet family built around the interaction of light, shape, and surface. Glō UR43, the

August 26, 2026

·

3 MIN READ

Milestone Systems helps Resort World Las Vegas turn video data into operational intelligence

Milestone Systems, a leading provider of open platform video management software (VMS), is helping Resorts World Las Vegas (RWLV) bring together security operations, investigations, gaming compliance, and operational intelligence through an open

August 25, 2026

·

1 MIN READ

Snoqualmie Casino to welcome 15 new Spooky Link machines to gaming floor

Snoqualmie Casino & Hotel is launching 15 new Spooky Link slot machines from Aristocrat Gaming to its gaming floor, bringing a colourful, character-driven gaming experience to guests.

August 25, 2026

·

2 MIN READ

Player-favourite Stampede family expands with release of Buffalo Mega Stampede Grand from Aristocrat Gaming

Now charging onto casino floors across North America, the all-new Buffalo Mega Stampede Grand slot game from Aristocrat Gaming is the latest expansion of the successful Stampede slot family, bringing operators a proven performer with exciting new features for players and even more reason to yell out “Buffalooo.”

August 25, 2026

·

2 MIN READ

JCM enhances the guest experience at Soaring Eagle Casino & Resort with Digital Signage Solution installation

The guest experience is flying high at Soaring Eagle Casino & Resort with another Digital Signage Solution (DSS) installation from JCM Global (JCM). This latest installation features an LED wall that elevates the guest experience, creating a dynamic visual focal point above one of the casino floor’s exciting bar destinations.The

August 24, 2026

·

3 MIN READ

Bluberi expands creative development with three new game studios

Las Vegas-based slot developer Bluberi has announced a significant expansion of its game development organisation with the addition of three new creative studios, reinforcing the company’s long-term investment in Research and Develop innovation, talent, and game development across both land-based and online gaming.

August 24, 2026

·

1 MIN READ

Interblock Gaming appoints Kristin Bisignano as Chief People & Culture Officer

Interblock Gaming has appointed Kristin Bisignano as Chief People & Culture Officer, a pivotal moment as the company looks to evolve its Human Resources function into a true People & Culture organisation.Bisignano brings more than 20 years of experience in people leadership, most recently serving as Deputy CHRO for one
Legislation

Legislation

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Lawmaker calls out Lula for hypocritical stance over sports betting in Brazil

August 24, 2026

·

3 MIN READ

Lula hardens stance on betting as gambling emerges as 2026 election issue

Brazilian President Luiz Inácio Lula da Silva has significantly hardened his position on sports betting, saying he would end online betting in Brazil unless he is convinced that the sector has a social purpose, as gambling increasingly emerges as an issue in the country's 2026 presidential election.
Chile Pucon region

August 24, 2026

·

2 MIN READ

Senator questions government focus on illegal land based gambling in Chile

Chilean senator Karim Bianchi has questioned the government's approach to illegal gambling, arguing that enforcement against unauthorised physical gaming venues should be accompanied by greater scrutiny of online betting platforms.
Luis Alberto Gama — former director of Uruguay's Dirección Nacional de Loterías y Quinielas

August 20, 2026

·

3 MIN READ

Gama warns illegal gambling is thriving in the shadows

In a recently published opinion piece, Luis Alberto Gama - former director of Uruguay's Dirección Nacional de Loterías y Quinielas and now managing partner at Gaming Consultores, the regional advisory firm he co-founded with fellow former regulators from Peru and Paraguay - makes the case that illegal gambling's biggest problem
Chile’s tax authority defends its VAT resolution on foreign online betting platforms before the

August 17, 2026

·

3 MIN READ

Chile deputies call for betting advertising ban on television

Two Chilean deputies have asked the National Television Council (CNTV) to suspend television advertising by online betting operators at all times, arguing that continued promotion of the platforms is incompatible with the country’s efforts to block unauthorised betting websites.
Chile fast tracks new ban on footballers promoting online betting brands

August 17, 2026

·

3 MIN READ

Chile deputies call for betting advertising ban on television

Two Chilean deputies have asked the National Television Council (CNTV) to suspend television advertising by online betting operators at all times, arguing that continued promotion of the platforms is incompatible with the country’s efforts to block unauthorised betting websites.
Deputy puts forward bill to criminalise match fixing in Mexico

August 10, 2026

·

2 MIN READ

Mexico proposes changes to betting law

A lawmaker from Mexico's ruling Morena party in Mexico City's Congress has proposed amendments to the Federal Games and Sweepstakes Law aimed at tackling gambling addiction and introducing tighter controls on online gambling.

August 07, 2026

·

3 MIN READ

LOTERJ chief calls for regulation to match innovation

How to balance innovation, legal certainty and consumer protection in a market moving at the speed of technology was one of the central questions Fabíola Esteves, president of LOTERJ, Rio de Janeiro's state lottery and betting regulator, addressed during a panel at Rio Innovation Week, one of Latin America's largest

August 06, 2026

·

2 MIN READ

Deputy introduces bill to repeal betting law and ban online gambling in Brazil

A Brazilian federal deputy has introduced legislation that would repeal the country's regulated betting framework and prohibit fixed-odds betting nationwide, marking the latest parliamentary attempt to reverse gambling liberalisation.

August 03, 2026

·

2 MIN READ

Brazil’s Supreme Court to hear constitutional challenge to gambling ban

Brazil's Supreme Federal Court (STF) is set to examine whether the country's long-standing criminal prohibition on games of chance is compatible with the 1988 Constitution, in a closely watched case that could reshape the legal foundations of land-based gambling.

August 03, 2026

·

2 MIN READ

Brazil redirects share of betting revenue to Federal Police fund

Brazilian President Luiz Inácio Lula da Silva has approved changes to the distribution of federal revenue from regulated fixed-odds betting, directing a share of proceeds to the Federal Police’s operational fund, Funapol.
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July 17, 2026

If a Product Doesn’t Stick, the Brand Won’t Save You.

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Built to Last: Kevin Reid on Regulation, North America and the AI Opportunity

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AI, RTP and Retention: Inside Entain’s Market Strategy

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May 27, 2026

G3 Let’s Play: Tower Rush with Galaxsys

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Scaling with Intent: EveryMatrix’s Long-Term Play with Group Co-CEO Jonas Groes

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When Demand Explodes: What To Prioritise First

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April 14, 2026

The Future of Betting: From Click-to-Bet to Say-to-Bet

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March 31, 2026

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July 22, 2026

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1 MIN READ

Issue 96 – The World Of Gaming

Novomatic’s The World Of Gaming magazine issue 96

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Pulse

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A Fundamental Shift: what removing ‘aim to permit’ could mean for betting shops

5 HOURS AGO

·

9 MIN READ

A Fundamental Shift: what removing ‘aim to permit’ could mean for UK betting shops

Gareth, how significant would it be to remove the ‘aim to permit’ principle from the Gambling Act 2005?
Why football traffic needs more than "Odds and Offers"

5 HOURS AGO

·

5 MIN READ

Why football traffic needs more than “Odds and Offers”

The Premier League does not begin when the first ball is kicked, not really.
Matt Sutton COO TrafficGuard

August 21, 2026

·

9 MIN READ

TrafficGuard: The World Cup exposed the hidden cost of player acquisition

Matt, TrafficGuard estimates that more than $100m of betting advertising spend delivered no new player value during the World Cup. Was that higher than you expected?
Pierre Lindh

August 21, 2026

·

10 MIN READ

Beyond betting: Prediction markets’ next frontier

Pierre, you’ve described this as the first-ever use of a prediction market to hedge a conference. Where did the idea come from, and how much was about reducing risk as opposed to demonstrating a real-world commercial application for prediction markets?

August 20, 2026

·

12 MIN READ

Racing Risks Pricing out the Bookies

Greg, you’ve raised the issue of media rights as a major factor in the pressure faced by retail betting shops. How significant have increases in racing media rights become?The increases have been substantial. Five years ago, our media rights costs were approximately £40,000 per shop per year including VAT. Three
Beyond the baseline: Peter Lynas on raising standards at Elite Competitions

August 20, 2026

·

11 MIN READ

Beyond the baseline

Peter, what convinced you that Elite Competitions - and the prize competition sector more broadly - was the right next challenge after bet365?

August 14, 2026

·

5 MIN READ

Superstar Revolution: how the 2026 World Cup rewrote football betting

The biggest betting story of the 2026 FIFA World Cup wasn’t the record number of matches, the expanded 48-team format or even Spain lifting the trophy. It was the shift in customer behaviour.Across EveryMatrix Sports, bettors behaved differently to any previous global football tournament we’ve analysed. Traditional match betting remained

August 13, 2026

·

7 MIN READ

The Ultimate Enduring Classic

Stefan, Classic Pools has survived for more than a century. What do you think is the single biggest reason it has remained relevant when so many betting products have come and gone?The biggest reason is that Classic Pools has always been easy to understand and enjoyable to play. Football has

August 11, 2026

·

10 MIN READ

From Player Data to Player Intelligence

Christopher, everyone talks about delivering a single customer view, but what does a truly unified player profile look like today, and why has it become essential for operators?Data fragmentation is one of the biggest challenges operators face. Operators often have vast amounts of player data spread across multiple platforms, making

August 06, 2026

·

10 MIN READ

Booming Games: South Africa’s Next Chapter

Solomon, Booming Games has been supplying the South African market for several years, long before it became one of the industry's fastest-growing territories. What has changed most during that time, both in terms of the market itself and player expectations?To begin with, it's important that I emphasise that South Africa

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