Interactive

UK – Gloryhunter joins forces with Betfred

By Phil - 12 August 2016

The creators behind the new football app Gloryhunter have secured an exclusive partnership deal with betting giant Betfred.

Described as “the most original, real-time football game since fantasy football”, Gloryhunter is the brainchild of 41-year-old Richard Hague, from Manchester.

The game was born after Richard identified that people found it hard maintaining Fantasy Football teams across a season – so he created a simpler game. Through the app, players can select any team in the English League and play with friends and fans across the world.
The app, which launched last year, has been updated ready for the 2016/17 season; including extra game updates, more chances to win prizes and increased game play.

The Gloryhunter team is comprised of creator Richard Hague, co-creators Stuart Kay and Richard Blake and business development manager Christian Single.

Betfred founder Fred Done said: “Gloryhunter is something that true football fans will enjoy this season and it really stood out to me as a digital game that is going to soar in popularity.
It is based on real-life action on the pitch – and exciting live sport and fans is what Betfred is all about. It seemed like a natural fit to join forces and support such an ambitious new digital start-up.”

Gloryhunter was introduced to Fred Done by Manchester-based entrepreneur Warren Jacobs, MD of digital marketing company ActiveWin Media, a firm backed by the Betfred owner.

Gloryhunter’s Richard Hague said: “Having one of UK’s most trusted and experienced gaming brands behind us is incredible. We have big plans for growth this upcoming season and Betfred’s backing will allow us to achieve this.”

Through the new partnership, users can now view odds from Betfred for every match and win monthly points and prizes from Betfred and Nike, another partner.

Players can share their progress with friends on Twitter, Facebook and WhatsApp with SMS messaging providing the latest results.
When the season ends there will be a prize draw where one player will win a week-long VIP trip to Las Vegas for them and three friends.

Richard Blake, Christian Single, Stuart Kay and Richard Hague are pictured above