Operator News
US – Scientific launches Global Lottery Center
By Phil - 3 March 2014
Scientific Games has launched Alpha P-7 its most advanced manufacturing technology for instant lottery games, at the company’s Global Lottery Center of Excellence in north of Atlanta.
Georgia Governor Nathan Deal and Debbie Alford, President and CEO of the Georgia Lottery Corporation, participated in a ribbon-cutting ceremony for Alpha P-7 with David Kennedy, President and Chief Executive Officer, Scientific Games, and Jim Kennedy, Executive Vice President and Chief Executive, Lottery Group, Scientific Games.
Governor Deal said: “The Georgia Lottery has raised more than US$15bnfor education and has become the second-highest performing lottery per capita in the United States. Scientific Games plays a major role in our ability to put out a high-quality product that keeps HOPE alive. I congratulate Scientific Games on the addition of the new instant lottery game manufacturing technology, and I appreciate the company’s contribution to our state’s economic infrastructure and workforce.”
Georgia Lottery Corporation is currently the second highest performing instant lottery per capita in the world with US$2.6bn in instant game sales in fiscal year 2013.
Debbie Alford, President and CEO of the Georgia Lottery Corporation, said: “We are proud to have Scientific Games as the Georgia Lottery Corporation’s instant game provider since we began in 1993 and we look forward to many exciting games created for Georgia players using the Alpha P-7 technology.”
The newest component of the Company’s overall global manufacturing technology, Alpha P-7 is best-in-class technology that expands Scientific Games’ entire instant lottery game operations. Alpha P-7 advances game innovation for the Company’s lottery customers around the world through a wide range of flexibility in game design elements such as security, colour, images and ticket sizes.
“The Alpha P-7 technology further enables Scientific Games to help drive results for our lottery customers by offering more opportunities for game innovation,” said Jim Kennedy. “Our instant game design and manufacturing is currently leading the way with more than 75 per cent of the best-selling instant games in the US We’re also advancing the instant game category in Europe, Asia and emerging markets in Latin America. We view the new Alpha P-7 technology as an investment in our lottery customers, their retailers, beneficiaries and players.”
Alpha P-7 is designed to manufacture instant games at 1,000 feet per minute and will continue the Company’s commitment to quality environmental practices with the use of green technology, recyclable paper, water-based inks and energy efficiency. The manufacturing technology was custom-designed by Scientific Games engineers and TRESU Royse, a global provider of uniquely engineered, advanced technology solutions.
Currently, Scientific Games designs and manufactures more than 3,500 instant lottery games annually at five technology facilities throughout the globe, including Atlanta, Montreal, Santiago, Beijing and Leeds, England. The company provides technology, products or services in over 120 lottery jurisdictions worldwide, including nearly all US lottery jurisdictions.
Since creating the world’s very first secure instant scratch lottery game in 1974, Scientific Games has produced innovative technology, game content and customized program solutions for lotteries and regulated gaming organisations around the world.
