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US – Wynn eyes Caesars partnership to enter New Jersey

By - 24 January 2014

Despite not having a bricks and mortar casino in Atlantic City, Wynn Resorts, is looking at ways it can enter the New Jersey online gaming market.

It is hoping that a partnership with 888′s All American Poker Network and Caesars Interactive Entertainment, will be enough to see it allowed to launch an online gambling site for the state despite New Jersey legislation restricting online licences to companies operating casinos in the state.

Wynn filed an application on January 10 for a joint application with All American Poker Network and Caesars Interactive Entertainment.

Wynn partnered with All American Poker Network in September 2013 in a deal that covered online operations in Nevada and New Jersey. The New Jersey deal would see Wynn use Caesars Entertainment owned land in Atlantic City as the home for its servers.

Seth Palansky, a spokesman for Caesars Interactive, said: “It’s known that we’re giving Wynn Interactive the ability to use our license in New Jersey. Obviously, we don’t own our own software, and it gives them the ability to open in New Jersey.”

Analysts believe there is little reason for the regulator to refuse to grant Wynn entry through the partnership.

In December, Wynn advertised an employment position for a Philadelphia-based Director of Online Gaming Products.

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