Supplier News
UK – GTech completes US$29m punt on Probability
By Phil - 6 May 2014
GTech UK Interactive has now completed its buyout of AIM listed mobile gaming solutions company Probability for US$29m.
Probability, which will operate as a subsidiary of GTech UK, offers solutions in all traditional gaming business models including B2C, B2B partner‐managed, and B2B Probability‐managed “white‐label” in multiple regulated jurisdictions. It has also developed a B2B client base including Lottomatica in Italy, and has
grown a portfolio of well-recognised B2C brands including Ladylucks, which has over 1.5m registered players.
Renato Ascoli, GTech UK’s President of Products and Services, said: “With the mobile gaming market poised for significant growth over the next several years, we view the acquisition of Probability as a logical stepping stone for advancing our mobile gaming strategy both Internationally and in the US, particularly for new and existing WLA customers and commercial customers. Probability’s unique content service offerings and its exclusive game development and management platform will further advance our mobile strategy.”
Charles Cohen, Probability CEO, added: “This acquisition will facilitate the immediate pooling of knowledge and expertise currently within GTech and Probability, allowing us to accelerate deployment of existing game technology into the mobile market as well as pursue cross-selling opportunities. The combination of GTech’s global presence coupled with the market efficacy of our integrated solutions will position us to take advantage of Gaming 2.0 – the next critical phase of the gaming market characterised by the dominance of mobile.”
