Interactive
US – Graton Resort launches PLAYSTUDIOS’ myVEGAS
By Phil - 15 May 2015
PLAYSTUDIOS, the largest independent developer of free-to-play casino games, has announced another partnership in its Real World Rewards program – with Graton Resort & Casino in Sonoma County.
Players of myVEGAS mobile slots, myVEGAS mobile blackjack, and myVEGAS on Facebook immediately can begin redeeming their in-game Loyalty points for a variety of rewards at Graton Resort, including dinner for two, free slot play, and complimentary accommodations at local partner hotels. Graton Resort & Casino joins other PLAYSTUDIOS partners MGM Resorts, Royal Caribbean and Allegiant Air in recognizing the value of offering real rewards through the online-gaming experience.
“Our large and loyal audience love the rewards aspect of playing myVEGAS and this is an excellent opportunity for our Northern California players to get rewards closer to home,” said Andrew Pascal, CEO of PLAYSTUDIOS. “With the addition of Graton, our players now can get rewards in Las Vegas, California, Hawaii, the Mississippi Gulf Coast, and the Caribbean.”
Joe Hasson, Vice President and General Manager of Graton Resort & Casino, said the partnership with myVEGAS is an innovative way to engage with a well-targeted audience.
“myVEGAS players are an ideal audience for Graton,” Mr. Hasson said. “This is a great way to expose potential guests to all that Gratonhas to offer. Every day, myVEGAS players are proving that they’re eager to convert online play and brand interactions into actual visits.”
