Interactive
Argentina – Betsson and Casino de Victoria confirm online gambling licence in Buenos Aires
By Lewis - 6 January 2021
Betsson Group and Casino de Victoria have jointly announced they have been granted a license for the development of online gambling activity in the Province of Buenos Aires in Argentina.
The latest development continues Betsson Group’s string of expansion that has seen the online gaming operator enter Kenya, Brazil, Croatia, and Colombia. Betsson Group joined forces with Casino de Victoria for the application 18 months ago.
Speaking about this latest expansion, Betsson Group’s CEO, Jesper Svensson, said “Our strategy for Latam is to find local partners are able to bring the necessary expertise and have solid industry experience and we are extremely excited to have Casino de Victoria as our partners in Argentina for this joint venture.”
Betsson Group will be providing the technology, operational, and marketing support and its know-how on online gaming. “We will start working on the technical implementations that are required for the market so that operations will be able to commence soon afterward. We will launch under our flagship brand, Betsson, and our goal is to start with our proprietary sportsbook, casino, and live casino offerings,” added Jesper Svensson.
Online gambling is still relatively new for Argentina, but its land-based counterpart is a very mature market. Founded in 2005 and part of Grupo Mautone, Casino de Victoria is one of the leading land-based operators in the country. The group has several sites including Casino Arena Maipu, Casino Valle de Uco, Bingo Victoria, Hotel Termas Victoria, Casino Central of Mar del Plata, and Monte Hermoso Casino.
