SBTech has signed an exclusive, multi-year deal with Belgium Starbet, one of the biggest licensed and regulated land-based operators in the region.
As part of the deal, Starbet will benefit from SBTech’s new live betting platform which provides quick access to more than 10,000 monthly live events through its industry-leading online and HTML5 mobile Live Betting product.
“We chose SBTech for their unique online and mobile offering and their amazing live betting platform,” said Starbet managing director, Stef Kraus. “Even more importantly, SBTech have unique experience in regulated markets and in helping land-based operations expand into the online and mobile medium. We wanted to give our customers simply the best online betting experience available, and the cutting-edge betting capabilities offered by SBTech provide just that. This is exactly what our players want, and what we need to stay ahead of the game.”
SBTech’s partnership with Starbet furthers their position as a market leader in providing a comprehensive sports betting platform for strictly regulated markets, and gives them crucial penetration of the Belgian regulated market.
SBTech CEO, Itai Zak, is confident that this is the logical next move for Starbet’s in expanding their land-based operation. “Regulated markets and land-based operators are a key focus for SBTech. We’re extremely proud to partner with Starbet and launch our fully managed sports betting solution for the regulated Belgium market. We are confident that our proven track record in helping land-based operations expand into online and mobile will help Starbet to grow their business significantly.”