Denmark – Casinos and online drive six per cent increase in DenmarkBy Phil - 1 March 2017
Gambling in Denmark was up six per cent in 2016, hitting DK8.9bn (€1.2bn), according to figures released by Danish regulator Spillemyndigheden.
The biggest growth sector was online casino which saw its revenues increase by 18 per cent to DKK1.4bn. Online slots generated 72 per cent of online GGR in 2016.
Spillemyndigheden stated: “GGR for online casino, including poker, was up by 18 per cent year on year. It is a high growth rate, though it is lower than the annual growth rate for 2016 at 20 per cent. Online gambling machines is the most important online casino game and its market share, measured by GGR, has increased from 68 per cent in Q1 and Q2 to 70 per cent in Q3 and further to 72 per cent in Q4. Thus the market for online gaming machines has grown faster than the, also fast growing, online casino market as a whole.
“The GGR from online poker (more precisely: multiplayer games with commission) increased to DK36m in Q4, but this follows Q3 which saw the lowest level of GGR since liberalisation. Both Roulette and Black Jack have seen a small relative decline in market share, down to five per cent each. The market share for other online casino games is stable, around 10 per cent,” it added.
Revenues for betting were almost unchanged year-on-year. Online betting generated DK356m which is equivalent to 64.5 per cent of the betting market. The GGR for land based betting was DK185m in Q4.
The land-based casino market also saw notable growth.
There are seven land based casinos,located in Copenhagen, Elsinore, Odense, Vejle, Aarhus, Aalborg and the ferry Pearl Seaway between Copenhagen and Oslo. The GGR for land based casinos were DK94m in Q4 2016, up nine per cent year-on-year.
The street market showed a five per cent decline year-on-year, but a slight increase quarter-on-quarter. In January 2016 there were approximately 25,500 gaming machines in gaming halls and restaurants. The GGR reached DK369m in Q4 2016 with 77 per cent of that coming from gaming halls and 23 per cent coming from restaurants.