Estonia – iSoftBet slots go live with OlyBetBy Lewis - 26 April 2021
iSoftBet has signed an agreement with OlyBet that will see its full portfolio of proprietary slot content available across multiple emerging regulated markets including Estonia, Latvia and Lithuania.
OlyBet, one of the biggest brands in the Baltic states, will offer its customer base a wide selection of iSoftBet slots including Aztec Gold Extra Gold Megaways, Mighty Stallion Hold & Win, and Gold Digger.
Since launch, Aztec Gold Extra Gold Megaways has generated an average 25 per cent more bets across all licensees than iSoftBet’s original game.
iSoftBet will also supply OlyBet with its suite of player engagement tools, headlined by iNgame, proven to increase retention and boost player lifetime value through a collection of products such as real-time leaderboards.
Federica Faggiano, Chief Commercial Officer at iSoftBet, commented: “OlyBet is recognised as one of the biggest brands in Europe with leading market share in several emerging territories such as Estonia, Latvia and Lithuania.
“We are constantly striving to grow our regulated market presence, therefore extending our reach in these key strategic jurisdictions will give even more players the opportunity to enjoy our compelling content.”