Operator News
France – Partouche launches into the Metaverse with Joker Club community
By Phil - 19 April 2022
As it prepares to celebrate its 50th anniversary in 2023, the Partouche group has launched Partouche Multiverse, a subsidiary which will be devoted to projects in the Metaverses, a virtual universe in development.
“Convinced that the technologies behind blockchains, NFTs and Metaverses represent a major revolution, the Partouche group intends to settle in this ecosystem for the long term to develop entertainment 3.0 there with commitment”, specifies the press release. Indeed, with growth of 21,230 per cent in 2021, NFTs represent a buoyant and rapidly expanding sector.
A first project has already been launched by the group: Joker Club, a unique club that aims to bring together enthusiasts from all over the world who have the “Joker Spirit”, that is to say, indicates the press release, ‘a touch of madness, genius, fantasy or originality. The Joker Spirit is a new playground for those who want to have fun, relax and enjoy life.’ Each NFT [There are 8,888] will be represented by a unique Joker which will give access to the community. Beyond the artistic value of each NFT, Partouche Multiverse will offer advantages and therefore an unprecedented utility behind each token. Maurice Schulmann, general delegate of the group, is the President of Partouche Multiverse.
Buying these joker images allows you to become the exclusive owner and resell them. “This project is the first of a long series to come”, “unprecedented initiatives will follow one another to bring the subsidiary sustainably into the ecosystem and create the entertainment of tomorrow”, continues the group.
With Partouche Multiverse, the Partouche group, which also manages 40 casinos, hopes to reach a younger target, that of 18-35 year olds. Proof that the casino operator lacks neither ideas nor ambition, Mr. Schulmann underlines that this new entity and does not “refrain from creating its own cryptocurrency”.
Patrick Partouche, chairman of the group’s supervisory board, went further, stating, on the sidelines of the launch of NFT Day, his wants to accept cryptocurrencies within his establishments by this summer.
