Operator News

G2E – Scientific playing up to the millennial with PRIZMGame

By Phil - 17 September 2016

Taking center for Scientific Games at G2E, will be the PRIZM Game Table, an industry-first in slot cabinet design.

This pioneeering social gaming table features a 65-inch 4K display that serves as both the player interface and a table with seating for four.

Created with the Millennial in mind, PRIZMGame Table can be placed on the casino floor or in a lounge setting for community-style play and unparalleled social interaction, and supports both slot and electronic table content.

Scientific Games introduces PRIZMGame Table with Lightning Launch™ Roulette, an exciting new twist to a player favorite. In this exciting new game, players launch their ball into the wheel to determine their base game winnings. Optional bonus chip wagers add a community, anticipatory element, offering players the chance to win exciting prizes and jackpots based on both the result of their ball’s spin as well as those of the other three players.

Last year Scientific Games unveiled the groundbreaking TwinStar cabinet, powered by the state-of-the-art ArgOS operating platform and incorporating the best technology from Bally and WMS. At G2E 2016 the Company will highlight a host of new content for this cabinet, including Lock It Link, Little Dragons and the Golden Wheel games.

This year Scientific Games also introduces new cabinets to the TwinStar family: TwinStar J43 and TwinStar 3RM .

The cutting-edge TwinStar J43 gaming platform features a 43-inch curved portrait display. Delivering a cinematic, 4K Ultra High-Definition game-play experience, the TwinStar J43 entertains with highly integrated, game-synchronized, emotive lighting, the latest stereo surround sound, and numerous other features. Exclusive content developed for this platform includes Dancing Drums™, Heidi’s Bier Haus and Quick Hit Ultra Pays.

The TwinStar 3RM is a spinning-reel cabinet highlighted by a 24-inch top screen, three reels, integrated USB charger, optional handle and the expanded iDeck multi-touch button panel. Exclusive content for this platform includes the 88 Fortunes, Fu Dao Le, Life of Luxury and Blazing 7s Gold themes.

The TwinStar Slant features two 27-inch screens, an integrated USB charger and the iDeck, and is compatible with all TwinStardual-screen games.

The company introduces new content for the Bally ALPHA 2 Pro Series library, as well as the WMS CPU-NXT 3 platforms and Barcrest line. Highlights of engaging new content debuting on Scientific Games’ proven platforms include: the Spiderman theme on the Pro Wave cabinet, featuring a three-level progressive jackpot and a wheel feature and the Godfather theme on the s32, offering free spins with double the lines, a five-level near-area progressive jackpot feature and random character symbols that award character upgrades, respins, multipliers, or more credits.

The Company’s first-class display at G2E will be its most engaging ever, featuring a host of game titles based on popular licensed brands that are familiar to adults of all ages.

The Bachelor is a game based on the hit romance reality series from Warner Horizon Television, is a beautifully rendered low-denomination three-reel game on the Blade Stepper, with a five-level progressive jackpot and six bonus features— Limousine Arrival, Rose Ceremony, Destination Date, Fantasy Suite and a spinning wheel in the shape of the iconic Bachelor engagement ring.

Johnny Cash is one of the few artists ever to sell over 90 million records, entertains in a namesake game featured on the Blade Stepper with a mechanical wheel. Bringing Johnny Cash ‘s popular songs to life through concert video, the game features hits The Ring Of Fire, Walk The Line, Hey Porter, All Over Again and Cry Cry Cry.
The National Lampoons Vacation game on the GameField XD cabinet presents a WAP top award, free spins, a wheel bonus and two themed features — The Griswold Family Vacation Bonus and Walley World Free Spins.

The Simpsons game on the pioneering GameScape cabinet delivers breakthrough motion zone sensor technology that enables players to become part of the game. In The Simpsons game, players travel through Springfield with Homer, Moe, Apu, Chief Wiggum and other favorites and experience the chance at winning a life-altering WAP jackpot along with a Donut Wheel and three other bonus events.
Tetris, one of the world’s most popular and recognizable video game brands, launches on the groundbreaking TwinStar J43 cabinet, featuring a two-level mystery must-hit jackpot and the game’s iconic “Tetriminos” that can land on or above the reel, creating expanding ways with mystery reveal symbols.

The Willy Wonka Dream Factory game is presented on the Pro Wave 360, a groundbreaking hardware innovation pairing a 360-degree video screen above five Pro Wave cabinets. Willy Wonka Dream Factory takes players on an unforgettable journey through the deliciously delightful, whimsically wonderful world of Willy Wonka Dream Factory
Scientific Games, the leading global provider of casino-management system solutions, demonstrates new and exciting technology at G2E to empower player engagement and operating efficiencies:

iVIEW 4 In-Game Display Manager – A major advancement in the use of on-device messaging, the iVIEW4 system features state-of-the-art web widgets and connectivity to web services, enabling opportunities for casinos to communicate with their players like never before. Whether it is floorwide bonusing, secondary wagering, customer service, or accessing websites and promotional kiosks, the feature-rich iVIEW4 enables casinos to manage their own content dynamically. Name-brand bonusing with Monopoly Clue, Yahtzee and more increase entertainment.

Praxis Analytics – Scientific Games’ cloud-based big data solution for improved marketing and player engagement provides casinos with a centralized analytical platform that integrates with non-gaming business intelligence to maximize business decisions that optimize player value, enhancing the casino bottom line.

Live Sports and Virtual Racing and Sports – G2E attendees are invited to live demonstrations of the Company’s new Live Sports Wagering Virtual Racing and Sports software and kiosk solutions, designed to drive incremental revenue for casinos, racinos, and lotteries. With both kiosk and mobile-wagering opportunities, players can enjoy high-quality virtual racing and sporting events and live race and sports wagering where allowed.

Cashless Solutions – Exciting new features will enable casinos to move into electronic funds transfer functionality so players can use mobile devices to put money directly on the slot machine or onto a prepaid card.

Bally HUB – After a successful international deployment, Scientific Games now offers a solution to manage multiple disparate casino management systems by integrating player data and player rewards.
In terms of proprietary table games, Scientific Games will be showing the HIC Hold’em game, based on the popular Hawaiian Island Creations surf-themed brand of surfboards, skateboards, clothing and accessories. Players vie to get a better five-card hand than the dealer, and the “Big Kahuna” side bet delivers the chance for a big prize with three-of-a-kind or better.

Also on show will be Zappit Blackjack takes blackjack to the next level by enabling the player to exchange their hand for a new hand of Zappit Blackjack and the potential for greater wins.

Blazing 7s Blackjack Progressive capitalizes on the player-favourite Bally Blazing 7s slot brand to offer a blackjack progressive side bet that delivers timeless entertainment.

Lunar Poker already a favorite in Asia, enables players to play five card draw against the house.

Scientific Games’ electronic table systems (ETS) display will feature Fusion Hybrid Stadium Blackjack, Fusion Hybrid Stadium Casino War and Table Master Fusion Playboy Bonus Blackjack.
In terms of shufflers, chip sorters and other utility products, Scientific will introduce two innovations at G2E:

ShuffleStar is a groundbreaking, low-profile front-loading shuffler that shuffles four to eight decks continuously and features a revolutionary high-speed flat-dealing shoe and sophisticated card recognition using two cameras.

Shufflink is a pioneering innovation that for the first time links shufflers, chip sorters and i-Shoes to the casino-management system to provide real-time data and reporting on table performance, player ratings, and important metrics, all without dealer input, interaction or any manual data collection.

At G2E, SG Interactive will also offer live demonstrations of the enhanced SG Universe, a comprehensive, proprietary product suite featuring the Mobile Conciergeplatform, Play4Fun Network social casino and Core Systems Integration technology.

SG Universe strengthens the relationship between a casino and the player by giving both the tools they need to enhance their experience. Players receive a full suite of service, amenity and entertainment options in the palm of their hand with the Mobile Concierge app while the Play4Fun Network social casino allows players to enjoy a favorite casino game while on the go. Through Core Systems Integration technology, operators can learn more about their players and market to individuals based on specific preferences and behaviour.

New SG Universe features will be on display, further empowering casinos to engage players in engaging ways. The Cosmos engine enables more highly-focused marketing campaigns that foster better connections through a rules-based application that monitors player behaviour on- and off-property, delivering customized offers based on habits and preferences.

Scientific Games will also highlight its proven game library with high-performing recent launches and highly anticipated releases such as 88 Fortunes,Dancing in Rio, Wonder Woman Gold, Rainbow Riches Reels of Gold and more. With new innovations like portrait orientation gaming, Scientific Games continues to provide groundbreaking content and technology to the land-based and online gaming industry.

Scientific Games brings exciting sports betting action to G2E with SG Sports, an enhanced omni-channel solution for online and retail fixed odds sports betting. Developed for secure integration with land-based casino gaming systems, lottery central gaming systems and licensed interactive-only operators, the SG Sportssolution will be demonstrated on Scientific Games’ PlayCentral EX and its new small-form self-service terminal for payment, redemption and verification.
PlayCentral EX delivers an expansive betting program in real time, including unlimited sports, events and markets. Designed to work well in a variety of bet shops and retail locations, this easy-to-navigate terminal can be used as an end-to-end sports betting solution or as an integral part of the omni-channel SG Sports platform to deliver pre-game and in-play excitement.

Scientific Games’ new small-form self-service betting terminal features a 15″ touchscreen which allows players to place sports bets, receive a printed bet slip and check status through a barcode reader.

Also on display will be the award-winning PlayCentral HD, a retail self-service kiosk for lottery instant and draw games and Keno. PlayCentral HD is the first lottery self-service technology to integrate credit, debit and mobile payment. It is Europay, MasterCard and Visa (EMV) compliant for financial security standards, and supports mobile options such as Android Pay, Apple Pay and Samsung Pay. PlayCentral HD offers ticket checking and validation, age verification, integrated advertising display and — for the first time in lottery self-service — a “shopping cart” experience similar to internet retailers.

Finally, Scientific Games will showcase the new PlayerVantage product suite, the lottery industry’s only end-to-end suite of interactive solutions for player acquisition, bonusing, loyalty rewards and iLottery. The solution includes digital play-for-fun promotional games, second-chance promotional games, targeted loyalty promotions, a full loyalty program with online rewards store and eCommerce for eDraw and eInstant lottery games, all delivered on the Company’s secure Sciplay platform.