Altenar has signed a landmark deal with ChillyBets, marking the first time the Malta-based sportsbook has partnered with a licensed operator in Germany.
Commenting on the deal, Diego Salas, Sales Manager at Altenar, said: “We are delighted to be able to partner with our first ever licensed sportsbook operator in Germany, and ChillyBets, with its wealth of experience within this industry, is the best start we could have hoped for.
“There is no doubt this partnership will be a huge achievement and we are very excited to be able to tap into the German market for the first time following recent successes across the region.”
ChillyBets was founded in 2018 by parent company Chilling Cheetah, becoming officially licensed as a sportsbook operator in Germany in the summer of 2021.
Although currently based solely online, ChillyBets also has the opportunity to take advantage of Altenar’s speciality within retail, with significant growth in Belgium over the past 12 months.
Tal Zamstein, CEO at ChillyBets, added: “We are happy to start a new era for our business in the regulated territory of Germany together with Altenar.
“We are sure that Altenar is the right partner in terms of the offer and the support to our efforts in this complicated regulatory environment.”