LCKY completes acquisition of established Denmark-focused casino brands to further strengthen its presence in regulated markets

LCKY Group has announced that it has successfully completed the acquisition of RoyalCasino following an agreement between the two parties earlier in the year.

Having now passed all of the required approvals, RoyalCasino will be added to the LCKY Group brand portfolio, reinforcing the company’s strategy of disciplined, value-accretive expansion and significantly enhancing its position in another stable and well-regulated international jurisdiction.

With the acquisition completed in August, the two companies are already making strong progress with the post-merger integration plan, realising several of the benefits of bringing the businesses together. They are building on this momentum and look forward to unlocking further opportunities to drive continued success as one group. 

Operating exclusively in Denmark, where it has established a strong and defensible market position, RoyalCasino will provide LCKY Group with meaningful scale in the country, improving its operating leverage and strengthening the group’s ability to drive long-term shareholder value.

Forecast to provide an 18-20% increase in Group revenue and a 29 to 31 per cent increase in EBITDA, the acquisition will also help RoyalCasino launch its brands in other markets, where the two parties’ combined expertise will supply continued product enhancement and improved customer value. 

Richard Brown, CEO of LCKY Group, said: “The acquisition of RoyalCasino enhances our scale and provides clear opportunities to strengthen our presence in Denmark, a market that aligns closely with our focus on regulated, sustainable growth. We look forward to working closely with RoyalCasino to realise those opportunities and drive synergies that can create long-term value.”

Per Petersen, CEO of RoyalCasino, said: “RoyalCasino is one of the largest online casino operators in Denmark, a market characterised by its high levels of innovation and competition. We see the combination of our local expertise and LCKY’s scale and pedigree as a great recipe for shared success, and we’re thrilled to now be able to introduce them to our Danish customers.”