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EvenBet Gaming’s Spins Poker: Removing Barriers and Rewiring Engagement

Dmitry Starostenkov Sportsbooks and casinos have been wrestling with a shared problem: how to keep players engaged when the action slows down. This is the landscape into which EvenBet Gaming has launched Spins Poker, a streamlined, mobile-first version of the hugely popular Spins format that has reshaped the French poker market. Seasonal dips in sports ...
Simon Westbury

Shifting Perceptions: Rewriting the Odds at 1xBet

At 1xBet’s booth in Rome, Barcelona legend Luis García greeted visitors while Omega watches were given away. Akon headlined a flashy opening-night gala. Yet beneath the entertainment lay a more serious current. Away from the hustle and ...
Allan Stone

Intelitics: why great CAC can lead to bad bettors

The problem of good CAC/bad bettors is rife, even among some of the biggest brands in the business. Allan Stone, CEO at Intelitics, explains why determining the predictive lifetime value of a player within 72 hours of sign-up is key. More ...

GR8 Tech: Rewriting iGaming’s Commercial Playbook

Sergey Ghazaryan GR8 Tech arrived at SiGMA Central Europe with the “Heavyweight Rulebook” - not just a campaign, but a ...

What’s Next for iGaming Marketing Leadership?

Alex Wilson When we first launched GameOn’s fractional CMO service last October, we anticipated a year of massive change. ...

PayDo’s Payment Infrastructure: Built for High-Velocity

Serhii Zakharov As iGaming and digital commerce outpace traditional financial infrastructure, fragmented payment solutions have ...

UK Challenger Brand

Ray Lee TaDa Gaming Following TaDa’s success in obtaining the prestigious UKGC licence earlier this year, the company began building ...

Redefining Gaming Performance

Eddie Ho 125x85 c The launch of the IQON 3 at this year’s G2E is a milestone for Quixant, setting new benchmarks for performance, ...

Amusnet Italy strengthens local footprint at SiGMA Central Europe

Polina Nedyalkova Amusnet showcased its growing portfolio including a new Bonus Platform and hit slot Roman Coins at SiGMA Central ...