Interactive
Malta – Livespins joins forces with Golden Rock
By Phil - 29 August 2023Livespins’ streamers are getting ready to fire up the reels on games from popular studio, Golden Rock, after the award-winning provider integrated the developer’s full suite of titles into its portfolio for the first time.
The partnership will allow Livespins superstar streamers to use Golden Rock’s titles in their broadcasts to players, who can not only tune in to watch the action unfold but also get directly involved by betting behind the streamer. This creates a group bet and shared experience but with each player able to select their own bet and number of spins.
While watching and betting behind the explosive gameplay across titles such as Remember Remember, Big Bad Beasts and Bonus Only is incredibly exciting, social interaction is baked into the Livespins experience with players able to chat with the streamer and each other throughout.
Not only that, but they can also drop reactions, emojis and even gifs in the chat function. This means a fun experience regardless of whether their bet comes home or not. This is taken to the next level with Livespins’ Lightning Drop and Lightning Races – these are must-drop jackpots and tournaments that add another dimension to the player experience while super-charging dwell time and retention.
For Golden Rock, this partnership with Livespins allows it to deliver its games to operators in an entirely new way, and for more players than ever before to experience what it has to offer through the channel of streaming.
Michael Pedersen, Chief Commercial Officer at Livespins, said: “Golden Rock’s games are great fun and perfect for streaming thanks to the explosive gameplay they deliver. Our streamers are already chomping at the bit to use its titles in their broadcasts. This is a great partnership for Golden Rock as it can get its games live with more operators than ever before and put these games in front of those lucrative but heard to reach Millennial and Generation Z audiences.
“Because Livespins sits within the casino lobby, players are protected by all the responsible gambling mechanics the operator is required to offer under its international and local licences.
“For Golden Rock and for the operators that add Livespins, this allows them to leverage the huge popularity of streaming in a way that is responsible, compliant and most importantly, sustainable.”
Gary Francis, Head of Sales and Marketing at Golden Rock, added: “The demand for casino streaming content is frankly insane and in Livespins we have a product that allows Golden Rock to capitalise on this while increasing our operator distribution and introducing our games to new player audiences. This makes it one of the most important partnership deals we have signed and we look forward to seeing its streamers fire up the reels on our titles and for players to join them on the thrill ride they provide.”