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UK – EveryMatrix to help launch Yako Casino

By - 16 February 2015

EveryMatrix has signed an agreement with casino operator Yako Casino, as it continues to grow its client base and deliver better services tailored to the specific needs of its customers.

Yako Casino brings its unique brand of humour and delight whilst delivering a personalised, tailor-made online casino offering to players around the world. Yako means Your in Swahili, which is where the brand name came from – YakoCasino is Your Casino. Its main goal is to provide a product and customer experience that go beyond anything that any other online casino has dared to offer. With years of experience in gaming, e-commerce, data mining and specialised user interfaces, Yako Casino aims to deliver a tailor-made casino experience for each and every casino player regardless of their VIP status.

Sarah Psaila, Chief Marketing Officer of Yako Casino, said:“No matter how brilliant your mind or strategy, if you’re playing a solo game, you’ll always lose out to a stronger team. That is why teaming up with EveryMatrix was a natural choice for YAKO! We firmly believe that EveryMatrix has the technical back-end resources to take personalization within the gaming industry to new heights. We are extremely excited to get this show on the road and firmly believe we are now in the best position to deliver a casino which is truly yours!”

Ebbe Groes, Chief Executive Officer of EveryMatrix, added: “I’m extremely impressed with Yako Casino’s impressive skill set and experience and strongly believe that this new partnership will bring EveryMatrix one step further towards reaching its full potential. As our platform continues to grow and our client base keeps on expanding, we’re more confident than ever that we’re doing things right.”

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