UK – Inspired extends BetVictor deal with plan for Virtual basketballBy Phil - 16 May 2019
Inspired Entertainment has signed a long-term extension to provide its scheduled Virtual Sports online to BetVictor, a leading global online gambling company.
BetVictor’s interactive Virtual Sports platform currently includes six individual sports and 24/7 coverage, serving customers all over the world. This new deal includes the provision of additional streams of Virtual Sports content on BetVictor’s interactive platform and a roadmap of new content.
BetVictor will be one of the first Inspired customers to launch Virtual Basketball later in the year as well as the exclusive Virtual Grand National product.
“Basketball is the second most popular team sport, with avid fan bases around the world,” said Steve Rogers, Chief Commercial Officer of Virtual Sports at Inspired. “We knew basketball could be huge for the Virtual Sports category if it was done to the highest standard, so we consulted with professional players and invested in the latest motion-capture technology to create the most realistic and exciting product to date. BetVictor is the perfect customer to launch our Virtual Basketball game, as they’re always excited to bring their customers the best and most entertaining experiences.”
“We have been working with Inspired since 2010 on a number of Virtual Sports and the Virtual Basketball product sets a new benchmark for graphics and animation in the industry,” said Eoin Ryan, Director of Product at BetVictor. “Live basketball is one of our customers’ preferred sports, and for us to be one of the first operators to launch Virtual Basketball is really exciting. I am confident our customers will respond well to it,” added Ryan.