Operator News
US – Arizona Charlie’s Boulder unveils remodelled sportsbook
By Phil - 2 September 2019
Arizona Charlie’s Boulder has unveiled the recently remodeled William Hill Sports Book, a partnership between Golden Entertainment, Inc. and William Hill.
The William Hill Sports Book at Arizona Charlie’s Boulder opened in January 2019 and was recently remodeled just in time for football season. The updated space offers new plush, lounge-style seating and optimal viewing on 16 84-inch high-definition TVs for sports fans looking to catch their favorite games. The odds boards also have been upgraded to large format screens, making the lines easier to read.
“The new William Hill Sports Book elevated Arizona Charlie’s position as one of the top spots for locals to watch and place wagers on games in the Las Vegas Valley,” said executive vice president and chief operating officer of Golden Entertainment Steve Arcana. “We are excited to transform the Arizona Charlie’s sports books, providing state-of-the-art betting technology for our guests, at both the Decatur and Boulder locations. This is the first of many projects we are working to upgrade for our Arizona Charlie’s guests.”
The sports book is conveniently located steps away from the casino floor and showcases a completely new remodel with contemporary design aligned with other property improvements and the William Hill brand.
William Hill is currently excepting entrees into its popular Pro Pick’em Football contest with $300,000 in cash prizes as well as its William Hill College Pick ’em contest with $75,000 in guaranteed cash prizes.
