SPORTS BETTING
US – Betegy and FTN team to boost fantasy sports experience for fans
By Phil - 16 November 2021
The fantasy-sports fan experience is poised to reach a new level with the announcement that two of the fastest growing players in the field of sports data are joining forces.
Fantasy sports data provider FTN Network has partnered with Betegy, the premier independent provider of personalised sports data and gaming visualisation, to provide an all-encompassing experience for fantasy sports fans and sports bettors.
Among the two companies’ inaugural collaborations is the FTN show “Betting with Benny and Tino.”
“Our partnership with Betegy allows us to leverage the latest technology for our media platform and to allow consumers of betting-oriented and fantasy content to have a unique, one-of-kind experience,” said Eliot Crist, FTN Networks chief operating officer.
“This important partnership with the outstanding team at FTN represents a key building block in our ongoing development of the definitive bridge between raw data and sports viewers, gaming enthusiasts and bettors,” said Alex Kornilov, CEO of Betegy.
“Bringing data to life is essential to engaging fans fully, as more and more providers across sports and games – and across screens – are realising. With this FTN alliance, Betegy’s presence encompasses traditional sports like American and European football and basketball, traditional gaming such as cards, and emerging categories such as Esports and, now, fantasy sports.”
The global fantasy sports market is projected to grow from $20.36bn in 2020 to $22.31bn in 2021 for a compound annual growth rate (CAGR) of 9.5 per cent, per a September 2021 report from Research & Markets.
The alliance follows important commercial agreements signed by Betegy, most recently including ESTV, PokerGO, Germany’s Tipico, as well as Parimatch, Bwin and Coingaming.io, as it continues to bring its EGR award-winning solution to tier-one gaming and sports betting companies worldwide.
