Interactive
US – DraftKings celebrates International Women’s Day with donation to nonprofit organisations
By Lewis - 9 March 2021
In honour of International Women’s Day, DraftKings has undertaken a variety of internal and external efforts to support women entrepreneurs and small business owners throughout March, while also recognising the day as an official company holiday for its 2,600 global employees.
The company will donate up to $350,000 to several U.S. and global nonprofit organisations focused on empowering and aiding women entrepreneurs and women-founded small businesses, and as part of the company’s free Women’s History Month Sports Popularity Pool, which highlights the greatest athletes and moments in women’s sports.
With an initial donation of $150,000, for every 25,000 entries into the pool, DraftKings will increase its donation total by $10,000, up to a combined total of $350,000.
“DraftKings is committed to empowering and advancing women at our company and in the communities where we live and work,” said Jason Robins, DraftKings co-founder, CEO and Chairman of the Board.
“We are intentional in our efforts to foster a culture of inclusion and belonging within DraftKings and focused on supporting women entrepreneurs and small business owners to help them launch, build and grow their own companies.”
The funds generated by DraftKings and player participation in the Women’s History Month Popularity Pool will support several U.S. and global organisations which are actively engaged in providing tools, educational resources, mentorship, and assistance to female entrepreneurs and leaders including:
Association of Military Spouse Entrepreneurs (AMSE): connects military spouse entrepreneurs with the tools and resources needed to become successful in launching and growing their businesses. AMSE is an exclusive community for military spouse entrepreneurs to learn how to launch, build, or scale their own business.
Ladies Who Launch: is on a mission to celebrate and empower women (female-identifying and non-binary) entrepreneurs around the world. Through experiential events and our digital platforms, Ladies Who Launch helps women start, run and grow successful companies by connecting them with other entrepreneurs and the capital community.
Bulgarian Fund for Women: Following the acquisition of SBTech in April 2020, DraftKings now has two major engineering centres in Sofia and Plovdiv, Bulgaria.
The Bulgarian Fund for Women is the only indigenous donor in Bulgaria that raises funds and gives grants to local NGOs working to advance women’s rights, eliminate gender stereotypes, support women entrepreneurs, and achieve gender equality in all spheres of life and make a social change.
DraftKings has also launched a “Buy Women-Owned” initiative, encouraging employees to make purchases from female-owned businesses in each of the communities where DraftKings has an employee presence.
Additionally, DraftKings is encouraging its employees to utilise its quarterly $100 company charity-match programme to support their favourite women-focused charities.
