Operator News
US – Dreamscape details renovations for Ipanema Tower at the Rio
By Phil - 20 July 2023
Dreamscape Companies unveiled plans for the renovation of the Ipanema Tower at the Rio All-Suite Hotel & Casino, revamping 1,427 standard over-sized guest rooms and suites. The overarching design approach is part of the larger vision to completely revitalize the property to compete in today’s ultra-competitive market; with the aim of creating a vibrant dynamic lifestyle experience.
The standard oversized 600 square-foot guest rooms will be significantly upgraded with all new furnishings and fittings, a tub-to-shower conversion, separate living and sleeping zones. The custom furnishings are versatile, catering to both work and play, featuring a state-of-the-art 65-inch television, WiFi, and all rooms will have a sectional sofa with a queen-size pull-out bed. The suite will provide resort guests the ideal place to recharge, work, or play.
“We are absolutely thrilled to partner with Marnell Architecture Planning & Design to breathe new life into this iconic Las Vegas property,” said Dreamscape Founder Eric Birnbaum. “The new room design blends elements of fun and whimsy with an unmistakable touch of luxury. We are excited to start the remodel this summer and are eagerly anticipating the moment our guests get to experience the refreshed rooms for themselves.”
The new design aims to showcase the iconic architecture and foundation of the property while delivering an elevated yet approachable luxury experience for the guests. The redesign will capture the excitement and energy that made Rio a pioneer of Las Vegas hospitality when it opened in 1990.
The Ipanema Tower guest room designs draw inspiration from contemporary and stylish apartments near Ipanema Beach in Rio de Janeiro, referencing the collected furnishings, sense of handcraft and timeless flamboyance of Brazilian design. The art collection will focus on Brazilian artists and/or subjects and lends a more authentic art sensibility than the average hotel art.
Dreamscape Companies provided the creative direction for the rooms, with interior design and architecture by Marnell Architecture Planning & Design.
The renovations of Rio’s Ipanema Tower are currently underway and is scheduled to be completed during the first quarter of 2024. The Rio All-Suite Hotel & Casino Las Vegas looks forward to debuting the new renovated guest rooms and providing another reason for guests to return to where it all started. The property will remain open throughout the renovation process, with Dreamscape slated to officially take over and manage operations at the resort in fall of 2023.
