Interactive

US – Light & Wonder’s Playzido platform goes live in Michigan

By William - 28 September 2023

Light & Wonder has taken its content creation platform Playzido live in Michigan, opening the door for players across the state to enjoy the new offering.

The Michigan Gaming Control Board (MGCB) recently awarded a B2B supplier licence to Playzido, the gaming platform acquired by Light & Wonder last year.

This will allow operator partners in the Great Lake State to benefit from a new stream of content developed through its proprietary Remote Gaming Server (RGS) platform and access to many new studios never before live in the US.

Playzido’s flexible technology is purpose-built for creative independent studios and supports every game type including multiplayer games and jackpots. The first games set to go live with operators in Michigan through the new Playzido licence, the platform’s first in the United States, include CHARLIE’S ANGELS, DIAMOND MULTIPLIER RESPIN and BLAZING 777 2x3x5x.

Dana Jackel, Head of US Commercial at Light & Wonder iGaming, commented: “This new licence for Playzido in Michigan is a significant moment for us in terms of creation and delivering content that truly appeals to players in the state.

“Playzido’s platform is rightly regarded as one of the industry’s strongest and has already enjoyed enormous success in Europe. Everyone at Light & Wonder is ecstatic to harness the Playzido technology to bring next-level studios and games to our operator partners and players in Michigan to enjoy.”

This new licence represents the next phase of Light & Wonder’s iGaming content strategy across the U.S., as the company continues to further strengthen its content delivery capabilities across North America.