Interactive

US – NetEnt integrates portfolio with PlayLive! in Pennsylvania

By Lewis - 12 October 2020

NetEnt has grown its market-share in Pennsylvania after integrating with The Cordish Companies’ recently launched online casino PlayLive!.

The supplier’s collection of online casino and table games are now available to the operator’s players in the Commonwealth, including titles Starburst, Gonzo’s Quest and Divine Fortune.

After making its debut in August 2020, PlayLive! is the first branded online gaming site to launch prior to the upcoming opening of The Cordish Companies’ two new land-based casinos in Pittsburgh and Philadelphia.

“PlayLive! will be a major contender in Pennsylvania’s online market and we’re proud to be supporting The Cordish Companies with this new venture,” said Brian Kraft, NetEnt Vice President Commercial, Americas.

“The diversity of our table games and casino portfolio offers something for everyone, helping the operator to cross-sell to its existing land-based player base and attract new audiences.”

Brian Uran, Vice President of Marketing at PlayLive!, added: “As one of the first suppliers to go-live in Pennsylvania, NetEnt’s portfolio is must-have for any operator looking to compete in the online sector. Partnering with them was a priority for the launch of PlayLive!.”