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US – Pojoaque Tribe opts for Bally Systems

By - 27 April 2015

The Pojoaque Tribe has selected a number of Bally Systems, owned by Scientific Games, solutions for its properties in Santa Fe, New Mexico.

Buffalo Thunder Resort and Cities of Gold Casino will replace competitor systems with the Bally SDS slot management system, which will be deployed across 1,825 slot machines and 19 table games to manage casino, slot and hospitality data.SDS provides crucial game-monitoring data in real-time and fully integrates with other systems, including Bally’s CMP player-tracking system.

Additionally, the casino operator will utilise the Bally iVIEW Display Manager (DM) with Elite Bonusing (EBS) floor-wide to drive excitement at its properties. With iVIEW DM and EBS, casino operators can present self-service player-account access, marketing messages and secondary bonus games on the main game screen – all without interrupting play.

Mark Schrecengost, General Manager for Buffalo Thunder and Cities of Gold, said: “We chose to replace our existing systems with innovative Bally systems solutions because we believe these tools will help take our gaming floor to the next level. These products enhance our ability to offer players a top-notch gaming experience.”

The casinos also plans to utilise the Bally Business Intelligence application to analyse and visualise casino, slot and hospitality data; and Beverage Ordering Service System to enable self-service drink ordering at each gaming machine.

Sridhar Laveti, Senior Vice President of Gaming Systems for Scientific Games, added: “We are honoured that The Pojoaque Tribe has chosen our integrated systems solutions. We believe this array of products will deliver a measurable return-on-investment and increased profitability by providing players with an exciting experience when they visit the resort.”

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