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US – SIS to sponsor race at Prairie Meadows Racetrack

By - 28 September 2023

SIS (Sports Information Services) is to sponsor an undercard race on Iowa Classic Day, September 30th at Prairie Meadows Racetrack in Altoona, Iowa.

The Iowa Classic Day features an entire race card of all Iowa-bred horses for both Thoroughbred and Quarter Horses, showcasing the best talent in the state. During the race day, total purses offered will exceed US$1,000,000.

SIS has an exclusive global distribution agreement with Prairie Meadows to provide its races to bookmakers and sportsbooks for fixed odds betting. The track runs Fridays through Mondays between May and September with both Thoroughbreds and Quarter Horses. It concludes its season every year with the Iowa Classic.

Michele Fischer, Vice President at SIS Content Services, commented: “Prairie Meadows provides our clients with great racing all summer and we are delighted to support them on their grand finale to their 2023 racing season.

“SIS is committed to horse racing in the US and distributing US content globally for fixed odds. This race sponsorship epitomises our support to growing the sport around the world.”

Derron Heldt, Vice President of Racing at Prairie Meadows, added: “SIS is a highly valued partner, and we are pleased to have their support to make our racing accessible to fans around the world.”

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