Booming Games strengthens African footprint with KingMakers partnership

Deal strengthens Booming Games’ presence across Africa through KingMakers’ leading brands, BetKing and SuperSportBet

Booming Games has announced a strategic partnership with KingMakers, one of Africa’s leading sports betting and gaming platforms.

Through the agreement, Booming Games‘ diverse portfolio of premium slot titles will be integrated across KingMakers’ flagship brands, BetKing in Nigeria and SuperSportBet in South Africa and Zambia, expanding access to its award-winning content for millions of players across the continent.

The partnership represents another significant milestone in Booming Games’ African growth strategy, reinforcing its commitment to regulated and fast-growing markets across the region. Players on BetKing and SuperSportBet will gain access to a wide selection of Booming Games’ most popular titles, including Tasty Bonanza, Cash Pig and the acclaimed Buffalo series. Combining visually striking graphics, innovative mechanics and seamless performance across desktop and mobile devices, the games are designed to deliver an engaging entertainment experience for players of all preferences.

KingMakers has established itself as one of Africa’s most influential gaming and technology companies, operating some of the continent’s most recognised betting brands. Through BetKing and SuperSportBet, the company delivers world-class sports betting and casino experiences while continuously investing in innovative technology and customer-focused products. This partnership further strengthens KingMakers’ casino offering while enabling Booming Games to expand its reach across three strategically important African markets.

Nick Baker, Head of Gaming Retention at KingMakers, said: “Booming Games has built a reputation for creative, high-performing content, making this an excellent addition to our casino offering. We’re committed to delivering first-class entertainment to our players, and bringing these games to South Africa, Zambia and Nigeria supports that ambition.”

Solomon Godwin, Head of Africa at Booming Games, said: “We’re delighted to partner with KingMakers, a trusted and well-established brand with a strong presence across multiple African markets. Through this collaboration, we’re bringing Booming Games’ diverse portfolio of premium slot titles to players in South Africa, Nigeria and Zambia. Our focus is on delivering engaging, high-quality gaming experiences, and we’re confident this partnership will create exceptional value while elevating entertainment for players across these key markets.”