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Fixture follows BOYLE Sports’ recent announcement of its multi-year partnership with Leeds United Football Club
BOYLE Sports will be title sponsor of the BOYLE Sports Cup 2026, a high-profile pre-season fixture between Leeds United and Manchester United at Croke Park, Dublin on Wednesday, 12 August 2026.
The fixture will mark the first football match to be held at Croke Park in over a decade, bringing two of English football’s most recognisable clubs to one of Ireland’s most iconic sporting venues. As title sponsor of the fixture, BOYLE Sports will hold match naming rights, with BOYLE Sports Cup 2026 branding featuring across official match assets, in-stadium branding and broadcast, with the fixture being shown live on ITV in the UK and Premier Sports in Ireland.
BOYLE Sports will also deliver a range of fan-focused activities around the fixture, including competitions, giveaways and stadium activations all designed to enhance the experience for supporters attending.
The announcement follows BOYLE Sports’ recent announcement of its multi-year partnership with Leeds United, which sees the brand become the club’s UK and Ireland Betting Partner.
Liam McKee, Head of Sponsorship at BOYLE Sports, said: “As official betting partner of Leeds United, we’re delighted to be title sponsor of the BOYLE Sports Cup 2026, for what promises to be a brilliant occasion. This is exactly the kind of moment we want BOYLE Sports to be part of. Two big clubs, passionate supporters and a matchday experience that brings real energy to fans. Croke Park is an iconic venue, and we’re looking forward to playing our part in making the Manchester United v Leeds United, BOYLE Sports Cup 2026, a memorable fixture for supporters in Ireland and beyond.”
A spokesperson for the match promoters TEG, said: “Manchester United v Leeds United is one of football’s most compelling fixtures, wherever it is played, and bringing it to the iconic Croke Park stadium will make the occasion even more memorable.
“We are privileged to be working with these two prestigious and internationally renowned football clubs to deliver a world-class sporting event. BOYLE Sports’ strong connection to football across the UK and Ireland, and now a Partner of Leeds United, makes them a natural fit as title sponsor and naming rights partner of the BOYLE Sports Cup 2026, and we look forward to welcoming supporters for what promises to be another outstanding occasion at Croke Park.”
A Leeds United spokesperson said: “We are delighted that our new partner BOYLE Sports will be the title sponsor of the BOYLE Sports Cup 2026. The fixture provides a strong opportunity to bring our partnership to life and connect BOYLE Sports with Leeds United supporters through a major football occasion.
“Facing Manchester United at Croke Park is an exciting part of our preparations for the new season, and we look forward to working with BOYLE Sports to deliver a memorable experience for our supporters travelling to Dublin and those watching from across the UK and Ireland.”
The sell-out fixture adds another major football moment to BOYLE Sports’ growing sponsorship portfolio and strengthens the brand’s presence across the UK and Ireland.
