IGT celebrates 30th anniversary of Wheel of Fortune slots
IGT launches multi-channel campaign to honour the jackpot-paying legacy of the most successful slot theme of all time
IGT, a global gaming leader, announces the 30th anniversary of the wildly popular Wheel of Fortune Slots game. Famous for awarding players $1m-plus life-changing jackpots and the familiar Wheel of Fortune chant that can be heard across a casino floor, Wheel of Fortune Slots is credited for changing the casino experience as the gaming industry’s first licensed slots game.
To recognize this monumental milestone, IGT kicked off a multi-month celebration that includes new product launches, coast-to-coast in-casino celebrations, contests run via Instagram and Facebook, slots influencer collaborations, a new creative campaign, a week of integrations to be featured on “Wheel of Fortune,” and more.
“For three decades, IGT’s Wheel of Fortune Slots have captivated slots players around the world and earned a reputation for delivering world-class entertainment combined with huge jackpots in casinos and online,” said Hector Fernandez, IGT Incoming CEO. “Through our relationship with Sony Pictures Television and Carnival Cruise Line, IGT created a robust campaign for 2026 that honors the legacy of Wheel of Fortune Slots, while rewarding players and delivering value to our customers worldwide.”
