GiG has today signed an agreement with Luckiest.com, a new strategic partner with a casino concept that will initially operate across international and emerging markets under a licence which is being sought by the partner from the Alderney Gambling Control Commission.
The deal will see GiG provide its platform to the unique domain, Luckiest.com, which will be utilised as a casino for the first time, affirming GiG’s assertion that its platform and solutions are perfectly suited for online challengers. The agreement has been signed for an initial four year period with the opportunity to be renewed.
Sam Johnson, CEO of Luckiest.com, said: “Choosing the right Platform for this project was our number one priority. From our first conversations, GiG really bought into our vision for an exciting, personalised player experience. Coupled with the various tools and features offered by GiG, we have confidence we can build a truly unique offering.”
Richard Brown, CEO of GiG, added: “Armed with a strong domain and a plan to define that brand across the .com markets, coupled with the powerful GiG PAM, we believe we have an exceptional opportunity on our hands. We share our values around personalisation, customer experience and the importance of traffic when building a casino brand from the ground up. We look forward to working closely with the team to maximise potential through a successful launch.”