SPORTS BETTING
MGM Resorts launches BetMGM in the Netherlands
By Phil - 1 May 2024
MGM Resorts International is launching BetMGM – its wholly owned iGaming and online sports betting brand offering an authentic Vegas experience – in the Netherlands.
BetMGM is set to provide Dutch customers with exciting new product features, including large-scale jackpots, loyalty rewards, exclusive slots, as well as unique and compelling sports promotions. Utilizing LeoVegas Group’s proprietary technology and platform, this expansion represents the second European launch, succeeding a well-received rollout in the United Kingdom.
Gary Fritz, President of MGM Resorts International Interactive said: “We are thrilled to launch BetMGM in the Netherlands and build on BetMGM’s successful expansion into global markets. The Dutch market offers an exciting opportunity and will be an important part of our international expansion efforts and strategy to become a global gaming leader.”
Gustaf Hagman, Group CEO at LeoVegas Group, said: “Our launch in the UK was tremendously successful, and we eagerly anticipate bringing the golden Vegas experience to the Netherlands. This launch in the Dutch market is an important step in our international expansion, but we have much more in store.”
