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Industry-leading content and scale position Light & Wonder to deliver from launch in one of North America’s most significant new regulated markets
Light & Wonder is live from Day One in Alberta’s newly regulated iGaming market, bringing its leading portfolio of content, platforms, and operator integrations to players across the province.
The launch of Alberta’s regulated market is another major milestone for iGaming in Canada, opening online casino and sports betting to private operators for the first time in Alberta, joining Ontario as one of only two regulated, commercial iGaming markets in Canada.
Well positioned for launch, Light & Wonder is deploying its content marketplace with fully activated operator integrations from Day One, alongside an extended exclusive structure across key game families. This ensures strong early reach and immediate impact in a highly competitive, high-demand market.
“Alberta is one of the most important new iGaming markets in North America, and we are entering from a position of real strength” said Byron Bridger, Vice President, Commercial and Enterprise Platforms at Light & Wonder iGaming. “With leading content, deep integrations, and a clear long-term roadmap, we are ready to deliver at scale from the moment the market opens.”
Light & Wonder’s offering at launch is underpinned by a deep and expanding content roadmap, including strong crossover from proven land-based titles and franchises. Combined with long-term planning aligned to broader North American market dynamics, this positions Light & Wonder to deliver sustained growth and performance in Alberta from Day One.
The Company’s proven platform and content capabilities will enable operators to rapidly deploy high-quality, engaging game experiences within a regulated, secure environment helping to support the market’s shift toward licensed, player-protected play.
With Alberta becoming only the second Canadian province to introduce a competitive, regulated iGaming model, the launch represents a significant step forward for the industry and reinforces Light & Wonder’s position as a leading global iGaming provider.
