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South Korea – Mohegan Inspire Entertainment Resort to hold soft opening on November 30

By - 24 November 2023

Mohegan Inspire Entertainment Resort President Chen Si has announced the opening of its first phase as a true entertainment resort in Asia with a soft opening on Nov. 30.

This phase encompasses significant attractions, including three hotel towers with 1,275 rooms, Korea’s first multi-purpose arena, MICE facilities including the largest ballroom in Korea, its signature restaurants and Aurora, a state-of-the-art digital entertainment street.

With the aspiration of Inspiring Worlds, Inspiring People, INSPIRE aims to set a new standard for entertainment resorts in South Korea, offering an unforgettable and unparalleled experience to visitors of all generations and nationalities. INSPIRE plans to open the entire resort in phases by the first half of 2024, employing a gradual opening strategy.

“This is a momentous occasion for Mohegan, marking both a historic partnership for our Tribe and a new echelon for our system of premier integrated entertainment resorts around the world,” said James Gessner Jr., Chairman of the Mohegan Tribe and the Mohegan Management Board. “We have been honored to work closely with the Korean government to make this day possible, and we look forward to INSPIRE contributing to the local and regional economies by creating local jobs, bringing visitors to enjoy the Incheon region, and attracting new businesses both on and adjacent to the property. I am grateful to the Mohegan and Mohegan INSPIRE teams for their efforts and their leadership and look forward to many years of success and partnership in South Korea.”

A soft opening on November 30 will introduce a premier hotel comprising three towers, each with a distinct concept (Forest Tower, Sun Tower and Ocean Tower); INSPIRE Arena, a multi-purpose indoor performance venue with a total capacity of 15,000 seats; and Aurora, a 150-meter-long digital entertainment street featuring super-large LED screens. This opening also showcases Splash Bay, a glass-domed indoor water park (swimming pool available to hotel guests in the initial phase), more than 10 INSPIRE-owned restaurants, including the world-famous Michael Jordan’s Steak House, and state-of-the-art MICE facilities.

“INSPIRE is significant to us not only for our growth in the global market but also for the opportunity to share Mohegan’s legacy and spirit with the world,” said Ray Pineault, President and Chief Executive Officer of Mohegan. “Together as a team, we look forward to bringing this incredible entertainment destination to Asia, offering the top-notch hospitality services and products that our guests expect from our brand.”

Following the initial soft opening, INSPIRE Mall—an integrated cultural space combining shopping,

dining and entertainment—and a foreigner-exclusive casino are expected to open in the first quarter of 2024. Discovery Park, an outdoor entertainment facility covering approximately 100,000 square meters; an international food court in collaboration with Glow Seoul, along with Splash Bay’s water attractions, Korea’s largest digital immersive content exhibition center and an indoor children’s playground are expected to open in the second quarter of 2024.

“We are delighted that project INSPIRE, aimed at creating a leading entertainment integrated resort in Northeast Asia in Incheon, South Korea, has reached a major milestone,” said Chen Si, President of Mohegan INSPIRE. “I would like to express a sincere gratitude to the Korean government, municipalities, local communities and our team members for their support and collaboration on this project. As we grow with the community, we will establish ourselves as an ultimate entertainment destination that attracts visitors from around the world, filled with inspiration and innovation.”

To celebrate the soft opening and the holiday season, INSPIRE will offer a range of hotel accommodation packages and food and beverage festive packages, including a Christmas holiday package. For further details and reservations, guests can visit INSPIRE’s website. Bookings can be accepted from Nov. 28 and on.

INSPIRE’s official social media channels embarked on a series of online promotions at pre-opening, such as a free ticket event for MMA 2023, the first K-Pop event at INSPIRE Arena scheduled on Dec. 2, and a complimentary hotel stay promotion. Moreover, a ‘Book Now’ digital campaign will run from Nov. 29 to celebrate the opening of hotel reservations. For more details, visit INSPIRE’s official social media channels.

To introduce INSPIRE to consumers before the opening, a teaser campaign video has been released through digital channels such as YouTube and Instagram since early November under the theme of ‘Invitation to INSPIRE’. Additional campaigns will launch in December, displaying various resort facilities and entertainment elements using sensational screen compositions, soundtracks and stylish and cinematic visuals to increase brand awareness.

INSPIRE is a large-scale integrated entertainment resort in the International Business Center III (IBC-III) near Incheon International Airport in Yeongjong-do. The resort is the eighth property of its parent company, Mohegan. Spanning a land area of 461,661 square meters, equivalent to 64 soccer fields, the facility required an investment of approximately KRW 2 trillion.

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