Prediction markets have transformed from scattered panels at gaming expos into multi-billion-dollar powerhouses
Media Troopers, the leading digital and acquisition group, has announced its strategic expansion into the rapidly growing prediction markets sector.
Alongside its entry, Media Troopers’ business and executive teams will also be appearing at an extensive lineup of prediction market and fintech conferences and panels across the US for the remainder of 2026.
As traditional sports betting and financial trading become more closely aligned, prediction markets have transformed from scattered panels at gaming expos into multi-billion-dollar powerhouses. That distinct shift can be seen during the 2026 trade show circuit, which now previews standalone, high-profile events that solely focus on event contracts offered by prediction market groups.
“The wagering landscape is undergoing a massive structural shift,” said Shmulik Segal, CEO of Media Troopers. “What used to be a niche, side-panel discussion at gaming shows has taken over the main stage. Consumers are demanding the ability to trade positions on macroeconomics, pop culture, and current events with the same ease they bet on a point spread. By establishing a dominant presence at these dedicated summits, Media Troopers is positioning itself to lead the affiliate space in traffic acquisition, contextual campaign publishing, and operator partnerships for this dynamic demographic.”
Media Troopers’ upcoming participation in the event circuit includes:
- Predict Conference, New York Marriott Marquis, NYC, Oct. 6-7.
- NEXTPredict NYC (The World’s Prediction Market Summit), Oct. 22-23.
- Predict 2026, The Times Center, NYC, Dec. 7-9.
During these events, Media Troopers aims to secure early-stage partnerships with regulated exchanges, explore white-label liquidity integrations, and scale its proprietary marketing funnels to encapsulate the “retail trader” persona. This expanded focus aligns well with its operators looking to capitalize on non-sporting verticals ahead of the fourth quarter.
























