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Tag Archives: GOAT Interactive

UK – GOAT Interactive pens agreement for Optimove’s CRM solution

GOAT Interactive, the online betting and gaming operator, has signed a partnership with Optimove to utilise its CRM marketing platform. The partnership represents a strategic investment from the operator in its ability to orchestrate customer communications and personalisation at scale across multiple channels through Optimove‘s AI-mapped CRM Journeys. GOAT Interactive, which focuses on the African…