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Tag Archives: Horse racing

UK – SIS extends BetMcLean partnership with online horse racing and greyhound content deal

SIS has strengthened its long-term partnership with A McLean Bookmakers with the delivery of its horse and greyhound racing content to the operator’s online brand, BetMcLean. “We have enjoyed a long-established retail relationship with A McLean Bookmakers over the years and we’re delighted to be assisting them enhance their online brand, BetMcLean, through our first-rate…

US – 1/ST Bet unveils new Wagerpad Pro betting interface

1/ST Technology has unveiled a new ‘Wagerpad Pro’ betting interface on its signature product, 1/ST BET, the official app of Santa Anita Park, Gulfstream Park, Golden Gate Fields and the Maryland Jockey Club, Pegasus World Cup Championship Invitational Series, and The Preakness. Wagerpad Pro helps customers make faster, easier and more informed bets on horse…

US – XB Net pens multi-year global distribution deal with Hawthorne Race Course in Chicago

XB Net has agreed to a distribution deal and multi-year contract renewal option with Hawthorne Race Course in Chicago, Illinois. The racetrack is embarking on a $400m redevelopment to add sports betting, casino-style gaming and other entertainment amenities to the new Hawthorne Casino & Race Course. The deal helps to leverage the 50 thoroughbred race-days that…

France – ZEturf extends deal for North American racing content with XB Net

XB Net has signed a new distribution deal with French operator, ZEturf. The agreement comprises XB Net’s delivery of live pictures, data and betting services from its network of North American tracks, equipping ZEturf with an agile programming timetable delivering a steady stream of rapid-cycling content to increase digital dwell-time for new and existing customers….

Ireland – BoyleSports renews deal for North American racing content with XB Net

XB Net has renewed its distribution deal with Irish and UK betting group, BoyleSports. The deal deploys a range of XB Net’s live pictures, data and betting services from a network of over 60 North American tracks allowing BoyleSports to fill its programming timetable with a pipeline of rapid-cycling betting opportunities. The daily schedule of…

Italy – Sisal expands offering with North American racing content via XB Net agreement

XB Net has finalised an agreement to provide its US racing content to Italian operator, Sisal. The deal deploys a range of XB Net’s live pictures, data and betting services from a network of over 60 North American tracks, allowing Sisal to fill its programming timetable with a pipeline of betting opportunities. The daily schedule…

US – XB Net signs long-term global distribution deal with Breeders’ Cup

XB Net has agreed to exclusive new deal terms and a three-year contract extension for the Breeders’ Cup World Championships, bolstering the pair’s ongoing partnership for content rights, data, odds and signals around the festival of global thoroughbred racing. The agreement comprises worldwide broadcast and video-streaming distribution rights from the Breeders’ Cup whose 2021 renewal,…

US – 1/ST Technology enters multi-year deal for HHR betting terminals at Kentucky site

PariMAX Holdings and AmTote International, divisions of North American technology provider 1/ST TECHNOLOGY, have entered into a multi-year agreement with KRM Wagering (“Red Mile”), a gaming joint venture between Keeneland and The Red Mile racing associations. The strategic partnership sees both parties put their combined shoulders to the wheel around KRM Wagering’s progressive historical horse…

France – PMU pens long-term extension with Onionsack

PMU and Onionsack have penned an extended three-year deal, worth around €150m in stakes annually to the French horse racing authority. The only platform to understand and process bets written or spoken in a natural language, Onionsack provides an opportunity for betting operators to engage with customers via a message using their preferred channel, such…