Tag Archives: Betsson Group
Argentina – Light & Wonder content goes live in the Province of Buenos Aires
Light & Wonder has taken its content live in Argentina for the first time through Betsson Group. Players in the Province of Buenos Aires can now enjoy first-party games including 88 FORTUNES, Light & Wonder’s top-performing land-based title in Argentina, through Betsson Group’s brand, betsson.bet.ar. The go-live follows a recently extended agreement between the two…
Betsson Group: bettering the B2B proposition through B2C operations
This year, Betsson Group celebrates 60 years in business. Ahead of speaking on stage at SBC Summit North America, Marina Bogard, Managing Director, North America, explains how the Betsafe brand in Colorado showcases Betsson’s technology powering a live and successful brand in the States, ultimately drumming up business for its B2B operations. How has Betsson…
Colombia – GiG partners with Betsson in Colombia
Gaming Innovation Group has signed an agreement with Betsson Group to provide its platform in Colombia. The deal confirms a partnership initiated over 12 months ago, following the takeover of regional operator colbet.co by the Betsson Group in June 2021 and a subsequent agreement to migrate onto GiG’s Sportnco’s platform in July of last year….
Betsson Group: localisation, mobile and live casino key to LatAm success
Andrea Rossi, Commercial Director for Latin America at Betsson Group, runs through the development of individual markets in the region and discusses the methods through which casino providers can stand out to capture market share. Which iGaming verticals are showing the most promise across regulated LatAm igaming markets? There are quite a few gaming verticals…
Brazil – Betsson continues LatAm sponsorship streak with Pernambuco Football Federation
The Pernambuco Soccer Federation (FPF) has penned the largest sponsorship in its history with Betsson in a deal which includes the naming rights of the championship, which will be called, “Pernambucano Betsson 2022”. The 108th edition of the tournament starts on the 22 January. In addition to the brand exposure reserved for sponsors, Betsson will…
Czech Republic – Endorphina strengthens partnership with Betsson Group
Endorphina has strengthened its partnership with Betsson Group with the provider’s titles set to be shared with a wider audience across several new markets, including games such as 2021 Hit Slot, Hell Hot 100, and Buffalo 50. Paul Malt, Head of Games at Betsson Group, explained the rationale behind the expansion: “We are always looking…
UK – iSoftBet and Betsson Group launch co-created Piggy Bank Megaways slot
iSoftBet and Betsson Group have launched Piggy Bank Megaways in an exclusive game design and development collaboration. Developed in partnership with Betsson Group, both companies have breathed new life into a proven theme, concept and math model with a host of original features designed for Betsson Group’s European players. “We’re thrilled to launch Piggy Bank…
Malta – FunFair Games marks multiplayer debut with Crash-style title
FunFair Games has unveiled its first real-money multiplayer title, AstroBoomers: To the Moon!, with Betsson Group agreeing an exclusive deal to take the game across its brands until its network wide release in early May. The release invites communities of like-minded players to escape to the moon in a rocket, with prizes of up to…
Mexico – Betsson Group signs partnership with Big Bola for online gaming operations in Mexico
Betsson Group and Big Bola Casinos have agreed to partner together for online gaming operations in Mexico. The partners plan to launch the gaming operator’s flagship brand, Betsson, by the end of the year. Upon launch, Betsson Mexico will offer casino, live casino, and localised sportsbook with a range of sports, markets and ways of…
